Tag: Marketing
-
Free Advice Friday: Free Marketing for Freelancers
What I’m listening to: Timeless by The Airborne Toxic Event Recently a family member expressed interest (and a little frustration) in starting a small business. He’s doing it right — starting with his circle of contacts, spreading word to their contacts, and using social media to get the word out. He’s also running into the…
-
Marketing Monday: Getting Reacquainted
What I’m listening to: Get Out Of Your Own Way by U2 It’s Monday. Time to market. To me, every day is a good day to market. I built a pretty nice business out of that daily marketing. Now that I’m in my final years of freelance writing, I’m coasting a bit, but only because…
-
Marketing Monday: Showcasing Your Creativity
What I’m listening to: Every Part of Me by Steve Earle A relative came to me recently asking how to get into freelancing. A designer, he was looking to supplement the income while working at home, and he had no idea how to start. Who does, really? That’s one of the reasons I’ve devoted every…
-
Marketing Monday: Your Freelance Value, Marketed
What I’m listening to: The Sky is Crying by Stevie Ray Vaughan January is nearing a close, but that doesn’t mean your chance to redeem a failing freelance writing career is over. In fact, every day you wake up is another chance to get it right, to plan it out, to start on a different…
-
Marketing Monday: The Non-Clients
What I’m reading: The Illustrated Mahabharata What I’m listening to: You’re the Best Thing About Me by U2 At this writing, I’m back at my desk and trying to get client work finished. I intend to head back to my parents’ house next week. My father has stabilized (remarkably), so I felt it safe to…
-
Monday Marketing Move: One More Time
What I’m listening to: Every Part of Me by Steve Earle Home — I’m beginning to forget what it looks like. I’ve been at my parents’ house since Deceber 23rd. My dad’s illness has progressed dramatically, and I won’t leave now. I hear I have a Christmas tree still up. Decorations await, too. As do…
-
Top Marketing Posts of 2017
What I’m listening to: One Thing Leads to Another by The Fixx ‘Tis the season for work to dwindle and this writer to finally give herself permission to walk away. I’m doing that with this post. I’m taking a break from posting new things until possibly the new year. My dad is in rapid decline….
-
Easy Freelance Money-making Shift
What I’m listening to: You Can’t Save ‘Em All by Big Harp Funny how your career tells you what you should be doing. At a recent Meetup function, I was asked what kind of writing I do. “Risk management and insurance writing” I replied. It wasn’t until a few days later that I realized only…
-
The Well-Fed Craft: An Interview with Peter Bowerman
If you’ve been around my blog any length of time, you know I rarely promote anything. But once in a while, something comes along that is just so good, I feel if I don’t promote it, I’m doing you guys a disservice. Such is the case with anything Peter Bowerman puts out. His latest offering…
-
Free Advice Friday: Marketing Done Right
What I’m listening to: Die Like a Rich Boy by Frightened Rabbit Another year, another Writers Worth Month past. As much as I enjoy it, that month-long commitment always comes at the absolute worst time. It’s right after the big conference I attend. It’s right at a time when companies are calling with projects. It’s right…