What’s on the iPod: Don’t by Ed Sheeran Since I’ve been talking to a good many client prospects lately, I’m realizing that there are some pretty big obstacles we writers have to overcome. Just having a client interested doesn’t guarantee it’s going anywhere, as most of you know. Some writing clients get so close and…
Tag: Marketing
Identifying Your Ideal Writing Client
What’s on the iPod: Safe by The Airborne Toxic Event It’s been a fruitful week so far. I’ve made good progress on two articles and I hope to have one in to the editor today. The other won’t be far behind. That means Lori gets a much-deserved vacation soon. This week has also been fruitful…
Tactical Tuesday: 6 Step Marketing
What’s on the iPod: Skinny Love by Birdy I can’t believe it’s Tuesday and I’m just now getting around to telling you about my weekend. That’s a good sign, believe me. Saturday I don’t even remember. I know it was slow and it involved reading. It always involves the farmers market, so I know we…
Writer in Idle
What’s on the iPod: Wagon Wheel by Old Crow Medicine Show To all veterans everywhere: Thank you. You have made us proud and we won’t forget your sacrifices to keep us safe. Happy Veterans Day. Some weekend, I might actually not have to travel, work, or move things around. Forget next weekend — we’re driving…
4 Ways to Kill Your Writing Business
What’s on the iPod: Don’t Swallow the Cap by The National I love pay days. Since those days are unpredictable for us writers, it’s always like getting a much-needed gift. Yesterday, I received the third such “gift” and am now set pretty well for the holidays. That doesn’t mean marketing stops; on the contrary, it…
Market Like You Mean It
What’s on the iPod: Bright Lanterns by The Tallest Man on Earth Don’t you love when a project seems to fall into place? One I’m working on this week is doing just that. It’s a complex topic, but the people I’m interviewing and the huge amount of resources readily available is making it easy to…
Writerly Wednesday
What’s on the iPod: Radioactive by Imagine Dragons It’s August. I can tell by the silence. Where last year I had a summer of confinement (tons of work at once from May until December, really), this summer I could probably take off entirely and never be missed. Well, except for one large project and a…
How to Be Stupid at Marketing Yourself
What’s on the iPod: The Air Near My Fingers by The White Stripes Did you have a nice Easter/nice weekend? Ours was lovely. Saturday was sunny and warm enough to go into the garden. I pulled up as much whitlow grass as I could find, and we cleaned up twigs. Saturday night was church, as…
Idea Thievery
What’s on the iPod: Ghosts That We Knew by Mumford & Sons (clickable link!) Last chance, people! The 8 Steps to Conference Marketing Success e-course is about to disappear. Register by Monday, April 1st to reserve your spot in this self-study course designed to teach you how to attend a trade show and win new clients….
When to Give it Away
What’s on the iPod: Life by The Avett Brothers In 6 days, it will be gone. 8 Steps to Conference Marketing Success self-study course: Broken out into easy-to-follow sections, the course shows you every step in the process of marketing at conferences. You’ll learn how to choose a conference, when and what to communicate with potential…