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Idea File

Idea File: Study, Study, Study

Posted on by lwidmer

So you’re sitting here at the ass-end of August, and you’re wondering where to find work. Magazines, my writerly friend. Turn to magazines. I love magazine work. Since I started my college days in the journalism department, I’ve loved creating articles. Maybe you love article writing, too. But the ideas — they don’t always come…

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Idea File: Finding Freelance Writing Ideas in the News

Posted on by lwidmer

Today I’m finishing up an article whose topic came straight from the news. Think headline-grabbing, celebrity-steeped scandalous news that’s been overplayed by every major (and minor) news organization. And yet, my article only mentions that original scandal. That scandal, that news, served as a catalyst for my piece, which touches on the scandal so lightly,…

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Freelance Idea File: Ideas for Attracting Clients

Posted on by lwidmer

How many times have you heard (or asked) this question: Where do I find clients? Today, we’re going to answer it. If I had a quarter for every time I’ve fielded that question (and asked it myself — we’re all beginners at some point), I’d not have to write for a living. It’s a legitimate…

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Idea File: Getting Freelance Ideas from Articles

Posted on by lwidmer

Have you ever read an article that left you with more questions than it answered? Right there is a fountain of freelance writing pitch ideas. I’ve read articles that never answered the one question I was hoping they would, and the ones that just brought up four or five questions. Did the writer do a…

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Tuesday Idea File: Creating Freelance Pitches from Headlines

Posted on by lwidmer

Welcome to our second Tuesday Idea File day. I’m rather glad we’re going down this path. As I mentioned in the comments section in last week’s post, it was something I struggled with at the beginning of my freelance writing career. No matter what career stage you’re at, there’s no need to struggle. [bctt tweet=”With…

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Tuesday Idea File: Finding Freelance Pitches in Releases

Posted on by lwidmer

Here’s a novel idea: let’s have a day just for ideas. Sort of makes sense, doesn’t it? And since it’s Tuesday, I think Tuesday is a good day to discuss another freelance writing idea. So welcome to this semi-regular blog feature. Today, I’d like to talk about how to make a press release your friend….

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  1. Paula Hendrickson Avatar
    Paula Hendrickson

    I’m currently working on the second article of two I spun out of the same press release. The first article was for an industry trade, the other is a long, in depth personality profile for a glossy quarterly publication in the business owner’s hometown. Two very different stories for two very different markets. I love when that happens, and all you have to do is view the subject from a few different perspectives.

    Reply
    1. lwidmer Avatar
      lwidmer

      Aren’t press releases little gems, Paula? If I hadn’t been desperate all those years ago, I’d have just deleted them.

      Do you remember when it wasn’t so easy to view the same subject from another perspective? This may be a future blog post, but I remember how I couldn’t really see into a topic when I was first starting out. It had to be spelled out verbatim. But then you learn how to open your mind a bit.

      Yep. Definitely a future post. 🙂

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