What’s on the iPod: Nothing again — getting the car back today Want the highest return on your marketing investment? A recent survey of Chief Marketing Officers at Fortune 1000 companies showed that in-person meetings and events delivered the highest return on investment than any other marketing effort. One place to find a concentration of potential clients is…
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All Things Green and Otherwise
What’s on the iPod: Nothing. Car is in the shop. 🙂 Slieve League, County Donegal What a nice week it’s been! I connected with not one, but three new clients, and I completed a draft and provided another client with an outline. I have yet to actually speak with the third client, but given the…
4 Places to Spend Your Marketing Budget
What’s on the iPod: Today’s Cross by Frightened Rabbit New Self-Study Course: Learn how to market and gain clients by attending conferences! Limited-time offer on the 8 Steps to Conference Marketing Success e-course — plus a one-month membership to the 5 Buck Forum! Click here to get started now. I don’t know about you, but it usually takes me…
Marketing Down a One-way Street Going Up
What’s on the iPod: Almost Famous by Eminem Special Announcement: Learn how to market and gain clients by attending conferences! Limited-time offer on the 8 Steps to Conference Marketing Success e-course — plus a one-month membership to the 5 Buck Forum! Click here to get started now. I need a few fewer weekends that leave me feeling more spent…
How to Totally Suck at Marketing
What’s on the iPod: Eyes Wide Open by Gotye Special Announcement: Learn how to market and gain clients by attending conferences! Limited-time offer on the 8 Steps to Conference Marketing Success e-course — plus a one-month membership to the 5 Buck Forum! Click here to get started now. Interesting day yesterday — interesting in that train-wreck…
Marketing Rule of Seven: Revisited
What’s on the iPod: Blue Eyes by Middle Brother It’s been a slow start to the week. I’ve had plenty of time to focus on some marketing, and so far this week I’ve had more responses from potential clients than I had in all of February, what with those 51 LOIs. Pretty cool when their…
5 Marketing Myths That Are Killing Your Writing Business
What I’m reading: Setting Free the Bears by John Irving What’s on the iPod: Life by The Avett Brothers March has come in like a lamb. Okay, here it’s more like a cold lamb looking for a scarf, but it’s been mild. Hopefully that will change come Wednesday when we’re expecting what could be a…
Monthly Assessment: February 2013
What’s on the iPod: Beg, Steal or Borrow by Ray LaMontagne & the Pariah Dogs Rabbit! Happy March. May it be coming in like a lamb for you wherever you are. For those of you new to the blog (welcome!), it’s that time once again to put a little accountability into our actions or lack…
Writers & Promotion at the Hands of Strangers
What’s on the iPod: Hallelujah by Rufus Wainwright Great news: new low pricing on my ebook, Marketing 365! Loaded with daily strategies that will kick-start your marketing program–just $4.95. Click on the link to the right to get started right now. We’re nearly finished with February — is that possible? Before we wave goodbye to…
5 Easy Tips to Help You Gain Clients
What’s on the iPod: Life by The Avett Brothers Some happy news in the writing community: Ashley Festa and her husband are now parents! Little Delia Jane was born February 8th and is a beauty to behold. Congratulations, Ashley and family! Send her some Twitter love today. (@ashley_festa) Thanks to everyone who contributed to (and…