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Finding freelance work

The In-demand Freelancer Persona

Posted on April 11, 2024March 10, 2026 by lwidmer

I saw an interesting discussion on a LinkedIn forum recently that got me thinking about the way we present ourselves to potential clients. The discussion was around the use of LinkedIn’s “Open to Work” banner that one can put on their profile picture. It is meant to signal to future employers that this is a…

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Your Freelance Career Speed Bumps

Posted on March 11, 2024March 10, 2026 by lwidmer

If you look online long enough (two minutes), you’ll find ample evidence of why some freelance writers are still struggling with running a successful freelance business. I present Exhibit One here, a writer who, upon attempting to identify the roadblocks to their success: My credentials don’t align with straightforward career trajectories. (They go on to…

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Your Freelance Writing Career: Finding work now, building for the future

Posted on January 18, 2024March 10, 2026 by lwidmer

Stop me if you’ve heard this one before: Freelancer asks the question: “How can a new freelancer become popular on freelance job websites?” Writers responded. “Create a strong profile.” “Post your portfolio.” “Get good reviews.” “Become a package designer.” Except for the obvious “Huh?” of that last one, these all seem like fair answers. Notice…

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The Direct-Action Freelancer

Posted on April 12, 2023April 11, 2023 by lwidmer

I saw another tweet that echoed pretty much what I once believed — that persistence was the best tool for freelance writers to find new clients. I say I once believed that. Still do to some extent, but these days I know freelancers need more than just persistence to find and keep good clients. Notice…

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3 Facts: Why You Lost the Freelance Gig

Posted on March 20, 2023March 17, 2023 by lwidmer

There was a great post on LinkedIn last week that every writer should read. Go on. I’ll wait. Why this post matters to every writer: It is written by a person in a position to hire a writer. He’s telling you exactly what he wanted and where most writers who applied failed. I’ll sum up…

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Taking the “Gig” Out of Freelancing

Posted on November 3, 2022November 2, 2022 by lwidmer

It’s 2022. Do you know where your freelance writing career is? I’ll tell you where it isn’t — in the gig economy. You, my writerly friend, are not a gig worker. Ah, but far too many people writing far too many articles on gig workers tend to lump professional writers (you know, you) in with the…

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The Biggest Freelance Myth of All Time

Posted on September 26, 2022September 23, 2022 by lwidmer

Know what I saw the other day? I saw a tweet by someone hiring writers. WriterS — plural. The ad went like this: UX Writer – Up to $35/Hr Copywriter (Health Science) – $25-$29/hr Movie/News Writer –  …. The list went on, but the first two listings tell you everything you need to know about…

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Finding Freelance Work: How NOT to Do It

Posted on September 16, 2022October 27, 2022 by lwidmer

This post is a lot like my This Job Not That Job posts. Only difference is that the offender — and ironically, the victim — is none other than the freelance writer. How many times have we seen it? How many times have I blogged about it? (Hint: several times. Several. Times.) How many times…

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1 Strategy for Freelance Cover Letters That Don’t Say, “I can write anything”

Posted on September 6, 2022September 1, 2022 by lwidmer

Holy hell. It’s September. How did that happen? More to the point, how are you situated for ramping up your freelance writing business? Have you been good about marketing all summer, staying in touch with current clients, and reaching out to network with those would-be clients? If not, fear not. While it’s not ideal timing…

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The Freelance Semi-retired Kinda Life

Posted on July 29, 2022September 6, 2022 by lwidmer

Did you just start humming this song? The lyrics are on target for those of us who are transitioning out of our freelance writing career and into a slower-paced one. I want somethin’ else To get me through this Semi-charmed kinda life That’s what I want to talk about today — how to get to…

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  1. Cathy Miller Avatar
    Cathy Miller
    July 29, 2022

    Well, I know you know my situation only too well, Lori. I would say the biggest suggestion is stay true to yourself and expect it won’t go as planned.

    I had two longtime clients (since my 1st year as a freelancer). One especially was ideal in delivering work regularly, easily managed, work I loved, and people I loved. Then the pandemic hit. Everything changed. I lost the two longtime clients. I figured they would be the ones I could depend on. The second one recently indicated they may have something later in the year. We’ll see.

    To be honest, I did not try very hard to replace them. Maybe with my Momcare and a very long working career, I needed the break. I am just beginning to resurface. I have a call with a prospect that looks good (came from the 1st time I actually attempted to market – funny how that works).

    Anyway, I refuse to beat myself up as a big part of retirement is taking care of your needs. I wish you well on your journey and know you will handle it like a champ.

    Reply
  2. Cathy Miller Avatar
    Cathy Miller
    July 29, 2022

    P.S. I’ve shared that I’m semi-retired and it has not seemed to be a big deterrent. It explains my limited capacity and I share that I love the work is why I still take on some work. My existing clients totally get it but I’ve had inquiries from new ones who know my status but still want to talk. That’s my experience anyway.

    Reply
    1. Lori Avatar
      Lori
      July 29, 2022

      I’ll have to rethink that notion then, Cathy. I was nervous that my admitting that could work against me. I stand corrected!

      I think you’re where you need to be with your mom, from what I see. It would be tough adding stress from too much work into taking care of her. It’s the beauty of what we do– we get to define our needs first, and when that matters most to us.

    2. Cathy Miller Avatar
      Cathy Miller
      July 29, 2022

      I’m not saying my approach is the right one. What do I know? It seems to be accepted (perhaps more than I thought it would). Maybe we can thank the Great Resignation for that. 🙂 Do what’s right for you & your gut.

    3. Lori Avatar
      Lori
      July 29, 2022

      Trust your gut — Great advice. 🙂

  3. Paula Hendrickson Avatar
    Paula Hendrickson
    July 29, 2022

    I’m guessing here – and mind you, it’s only a guess – that quality clients don’t mind hearing you’re semi-retired because it also conveys that you now are more selective about the clients you do work with.

    Reply
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