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Author: lwidmer

Guest Post: Do as I Say, Not as I Do

Posted on April 4, 2012 by lwidmer

What’s on the iPod: The Unicorn by Holcombe Waller What a treat! Cathy Miller of Simply Stated Business has offered up today’s post, which is a great look at the writer’s attitude turned around. Thank you, Cathy, for such a neat post! Danger Ahead: Do As I Say Not As I Do By Cathy MillerThere…

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Technology Tuesday

Posted on April 3, 2012 by lwidmer

What’s on the iPod: Baby’s Got Sauce by G Love and Special Sauce Somewhat slow day yesterday. I talked in the morning with two clients — one a potential client of mine, the other an ongoing client for my ongoing client (confused yet?). I may have a gig with the first and definitely have some…

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Monthly Assessment: March 2012

Posted on April 2, 2012 by lwidmer

What I’m reading: The Hamlet by William FaulknerWhat’s on the iPod: Walk Like an Egyptian by The Bangles April. Really? I’m still getting used to 2012. If you must know, I’m still getting used to the 20– part instead of 19–. It was a slightly slower month mainly because I focused on marketing for the…

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Writing Tool #1: Perseverence

Posted on March 30, 2012 by lwidmer

What I’m reading: Tortilla Flat by John SteinbeckWhat’s on the iPod: Look Around by Red Hot Chili Peppers Yesterday I asked everyone what they thought freelancers needed in order to adopt a better freelance mindset. Wow. Such great ideas! I thought it might be nice to examine each one. Today’s comes from Cathy Miller, super…

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That Freelance Mindset

Posted on March 29, 2012 by lwidmer

What I’m reading: The Hamlet by William FaulknerWhat I’m listening to: The Kids are Ready to Die by The Airborne Toxic Event I spent the better part of yesterday marketing. The conference is close, and I’m trying to reach at least 100 of the 2,500 vendors. That’s my goal. If I can connect with even…

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Worth-inducing Wednesday

Posted on March 28, 2012 by lwidmer

Still waiting for any of the six promised projects to show up. Any day now, but let’s hope not all of them at once. Meantime, I kept busy yesterday with more marketing. I now have eight meetings lined up for the conference,and a few more on the way. I’ve lined up enough “stop by your…

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Why They Don’t Hire You

Posted on March 27, 2012 by lwidmer

Yesterday was fruitful. I was able to get a bit more marketing done than usual, and because the projects I expect aren’t in yet, I had some free time to read around the forums and blogs. To some extent, that’s a learning experience. However, there’s always one. Maybe I’m more excitable than most people, but…

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Open Thread: What’s Part of Your Job Do You Like Least?

Posted on March 26, 2012 by lwidmer

How was the weekend? Mine was decent enough. It rained like mad here on Saturday, but it was needed. I did manage to get out and get groceries before we headed to New Jersey for meditation. Let me tell you, hauling groceries around in the rain is the fastest way to kill a good mood….

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Thoughtless Marketing

Posted on March 23, 2012 by lwidmer

Great webinar last night! Thanks to all participants for attending the Trade Magazine webinar, and for the lively discussions! If you missed it, fear not! The discussion continues over on the Five Buck Writer’s Forum. For the price of a caramel macchiato, you can become a forum member. As I was arranging meetings for the…

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Questionable Phrases

Posted on March 22, 2012 by lwidmer

Good day yesterday — I put out a lot of feelers for the upcoming trade show and received a lot of positive response. My calendar is filling up, and I’ve decided to attend as many cocktail events as possible. That’s where the real mingling happens. I worked with a client yesterday who started the conversation…

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  1. Cathy Miller Avatar
    Cathy Miller
    March 22, 2012

    The infamous This will give you a lot of exposure or I can introduce you to a lot of industry people.

    I don't want your exposure (so to speak) 🙂 and how can you know you want to introduce me to your industry contacts when I haven't written anything for you yet?

    And probably won't if that's your final offer. 🙂

    Reply
  2. Devon Ellington Avatar
    Devon Ellington
    March 22, 2012

    "Must have strong connections within the industry" — means the employer has none, but expects you to turn over your Rolodex for nothing. Um, no.

    Reply
  3. Paula Avatar
    Paula
    March 22, 2012

    Piggybacking on Cathy's reply, a good friend of mine had an odd experience last year with a client who was focused on "exposure" and "platform."

    He was offering to pay more that a content mill, but not much more (red flag #1).

    A few minutes into the meeting, my friend realized this guy was expecting she'd get all of her Facebook, blog and Twitter followers would flock to his new website (red flag #2). She smiled and said, "Good luck finding writers who can do what you want for the price you're willing to pay. Just remember there's a reason people say you get what you pay for."

    A couple weeks ago she told me she ran into that "evil man" at a restaurant – no doubt leaving a tip that was more than he wanted to pay for web content.

    Reply
  4. Lori Avatar
    Lori
    March 22, 2012

    Good one, Cathy. 🙂

    Devon, I've often felt the same. If they want to use my connections, they have to pay me for them.

    Good story, Paula. Sounds like she gave him a lesson in how to run a business. 🙂

    Reply
  5. Debra Stang Avatar
    Debra Stang
    March 22, 2012

    I've always liked it when ads say they want "perfect grammar and spelling"…and then go on to say that they pay $1 per article, or something ridiculous like that. I always want to email back and say, "I'm sorry, I'm only 'perfect' when I'm earning a reasonable wage. Would you settle for passable?"

    Reply
  6. Lori Avatar
    Lori
    March 22, 2012

    LOL! Debra, you can answer my emails like that any day! Great response.

    Reply
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