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Customer Relationship Management for Writers

Posted on by lwidmer

What’s on the iPod: Take Care of You by The Clarks It’s Wednesday and I’m still waiting for one project to finalize and for interview subjects for another project to finalize. Once more, I’m in a holding pattern when I have the most free time and ability to get stuff done. For those of us writers who…

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Top Tips Writers Series #6: Emily Fowler

Posted on by lwidmer

What I’m reading: To the Lighthouse by Virginia Woolf What’s on the iPod: Photograph by Ed Sheeran I love that we all have something to learn. Every one of us, no matter where we are in our writing career, can learn new things. And sometimes the ones teaching us are writers who are just getting…

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Free Advice Friday: Becoming a Client Advocate

Posted on by lwidmer

What’s on the iPod: I’m a Mess by Ed Sheeran It’s been a good week. I’ve reached out to some existing clients, some new-to-me clients, and some contacts. I’m helping one client finish up a project, and I’m looking forward to another project with them. Hopefully, that will be finalized soon. As I get further…

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6 Easy Ways to Gain Visibility

Posted on by lwidmer

What I’m reading: Chronicle of a Death Foretold by Gabriel Garcia Marquez What’s on the iPod: Iris (Hold Me Close) by U2 Holding patterns: I’m not a fan of holding patterns. I have projects coming in, but they’re not here. I’m not waiting, either. As I told a friend yesterday, I market like there are…

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Monthly Assessment: October 2014

Posted on by lwidmer

What I’m reading: Pastures of Heaven by John Steinbeck What’s on the iPod: You Don’t Know How it Feels by Tom Petty What a weekend. For the first time in ages, I had a project to complete by today. Since the client is a favorite client, I was happy to be able to help them…

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The Worthy Writer: Bending Without Breaking

Posted on by lwidmer

What’s on the iPod: Life by The Avett Brothers It’s been a nice, slow week so far. I’m glad for the break since I’ll be working this weekend. I can remember one other time I did work a weekend, and it was under similar circumstances. When clients have hard deadlines they must meet, and when…

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The Freelance Writer: Looking Big

Posted on by lwidmer

What’s on the iPod: Hate Music by Owl John After a month of full-out writing, it was nice to have a break yesterday. I sent out some queries, contacted a few potential clients, and did some grunt work (a.k.a. things I’ve been putting off, like cleaning the desk). News on the home front: daughter has…

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Free Advice Friday: Cutting Through the Writing Advice Noise

Posted on by lwidmer

What’s on the iPod: Misfits and Lovers by The Wallflowers It’s been a relatively slow week since Wednesday. I’m rather happy for that as I know next weekend I’ll be putting in extra hours. Normally, I don’t work weekends, but a favorite client has their back to the wall and needs help. Excellent news on…

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How to Be an Exceptional Writing Pro in 7 Steps

Posted on by lwidmer

What’s on the iPod: I’ve Been Waiting for This by Butch Walker Good week so far. I had a lunch meeting with a potential client on Monday, a bit of work to do on a current project, and some out-of-town guests here last night for dinner. I spent a lovely weekend at my son’s house…

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Top Tips Writers Series #5: Jennifer Mattern

Posted on by lwidmer

What’s on the iPod: I’m A Mess by Ed SheeranΒ (acoustic version – and fabulous) Know what it’s like to rub shoulders with one of the most successful freelancers in the business? You’re about to find out. I met Jenn Mattern through online conversations, and met her when Devon Ellington and I decided to meet for…

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  1. Cathy Miller Avatar
    Cathy Miller

    You nailed it, Jenn. Corporate ghostblogging is a healthy part of my work. I like how it becomes a regular, ongoing gig.

    I also charge a flat amount and require a minimum contract (e.g., 3 months) although my existing contracts are 12-month.

    I contract for XX number of posts in that 12-month period. I like that approach because if a client's budget doesn't include a rate increase (when you raise your rates), you can decrease the # of posts the contract covers for the same fee (e.g., 30 instead of 35). That way you're giving yourself the increase and the client can stick to their budget. Works for everyone.

    Reply
  2. Lori Widmer Avatar
    Lori Widmer

    Cathy, so true. I write so much for corporations that I've forgotten my name isn't on anything. The only place my name appears is on the check — and I'm fine with that. πŸ™‚

    Reply
  3. Jennifer Mattern Avatar
    Jennifer Mattern

    Great idea Cathy! Not only do you see more stable income that way, but the long-term contracts can certainly soften the blow of a rate increase. πŸ™‚

    And Lori, I'm with you. I write more for small businesses than corporate clients, but the pay is still so much more important than a byline. Not only can ghostwriting gigs pay well, but they can also cut out a lot of stress by minimizing follow-up. For example, I'm almost never asked to manage comments on ghostwritten posts. But I can still charge more for them. It's difficult not to be happy with that arrangement. πŸ™‚

    Reply
  4. Patrick Avatar
    Patrick

    Great post Jenn,

    I recently quit my daytime job, and looking to get into freelance writing… specifically ghostblogging.

    All the sources I have checked say not to rely on advertised jobs but to get out there and dig around to find the jobs.

    I particularly liked some advise to target websites that are advertising using Google Adwords but do not appear to have an active blog.

    I am sure that once I am done with the learning, I will be all ready to get out and get those jobs!

    Reply
  5. Jennifer Mattern Avatar
    Jennifer Mattern

    Best of luck to you Patrick! πŸ™‚ Starting out can feel intimidating at times, but it's all worth it once you start establishing yourself.

    Reply
  6. Paula Avatar
    Paula

    It's been about three years since I was a contracted blogger for a yarn company – so this is a good reminder that I need to work on landing an ongoing blogging gig, and expand that side of my business from there.

    Reply
  7. Lori Widmer Avatar
    Lori Widmer

    Jenn, for me, bylines are irrelevant. If I want one, I'll just write an article. I'm paid to do a job based on their ideas, not mine. In that case, I'm helping them get their message out. I've never understood the aversion some writers have to ghostwriting–I'm not selling them my ideas (or my soul). I'm selling them my services.

    Reply
  8. Lori Widmer Avatar
    Lori Widmer

    Patrick, welcome! Please check out the archives (click on the topic tag you want over there on the right), ask questions, and visit Jenn's site. She has a wealth of info on All Indie Writers.

    Reply
  9. Jennifer Mattern Avatar
    Jennifer Mattern

    Go for it Paula! I'm sure you'll land a great blogging gig or two in no time. πŸ™‚

    Lori, Exactly. πŸ™‚

    Reply
  10. Lori Widmer Avatar
    Lori Widmer

    Jenn, thank you again for such a great post. I appreciate the plug for my e-book, too. πŸ™‚

    Reply
  11. Jennifer Mattern Avatar
    Jennifer Mattern

    It's a great reference, and it just happened to be a good fit here. πŸ™‚

    Reply
  12. Translation favorites (Nov 7-13)

    […] to Post-launch 7 Things Every New Freelancer Needs to Know Cutting Through the Writing Advice Noise 10 Tips for New Freelance Bloggers Bending Without Breaking Looking […]

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