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Creating a Stronger Freelance Writing Business

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What I’m reading: The Penitent by Isaac Bashevis Singer What’s on the iPod: Songs About Roses by Owl John Another month, another new beginning. Do you look at your calendar and think the same thing? For me, any new month (not just January) is a time to reflect on the last month, the month ahead…

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Free Advice Friday: Why Your Writing Business is Failing

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What’s on the iPod: Roll Away Your Stone by Mumford & Sons After a long, somewhat disjointed week (is it finally Friday?), I’m looking forward to a few days off. On Tuesday afternoon, my newest bookcase arrived, so I spent the afternoon putting it together. This weekend, I intend to fill it strategically. There are…

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4 Ways to Navigate Project Scope Disagreements

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What’s on the iPod: Sleep Like a Baby Tonight by U2 What a week. I started by spending what I thought would be ten minutes looking for a hotel room for the upcoming conference at the end of April. That turned into two days of hunting. No luck. I can get a hotel close to…

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Technology Tuesday: The Word TOC

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What I’m reading: The Woman of Andros by Thornton Wilder What’s on the iPod: Numb by The Airborne Toxic Event So last week we took a look at how to create Styles in Word. This week, we’re going to do something with them. If you think you’ll have a need to create a table of…

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The Successful Freelancer: Improving Your Client-facing Message

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What’s on the iPod: Misfits and Lovers by The Wallflowers It’s Thursday already? What happened to my week? I took Monday off for the holiday that everyone else had. Tuesday was a snow day for my daughter and when she’s home, I tend to play hooky with her (bad habit, in fact). Yesterday I spent…

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Technology Tuesday: Word Styles

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What’s on the iPod: Woodpile by Frightened Rabbit A sad day here in our house — our goldfish died. Why such a fuss over a fish? Because he was 14 years old. Yes, they live that long and no, by that age they’re no longer “gold” but more whitish. He hadn’t been “perky” for a…

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Free Advice Friday: This Job, Not That Job

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What’s on the iPod: Oxford Comma by Vampire Weekend Friday the 13th — a superstitious day for a lot of people, and maybe a perfect time for another episode of This Job, Not That Job. Today’s offering comes from Jenn Mattern, who, by the way, scours these job postings to bring you guys some of…

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5 Bad Customer Service Mishaps

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What’s on the iPod: I See Fire by Ed Sheeran I’m enjoying the little break in the action this week. I was able to attend a Twitter chat, a webinar, and an online course. I got a bit of work done on the article assignment, and I’ll be talking with a potential client today. Plus…

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6 Ways You’re Scaring Off Clients

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What’s on the iPod: The Modern Leper by Frightened Rabbit Slower week this week. One project due to come in on Monday has been delayed a week. That gives me time to get an article finished and get a marketing blitz started. I have three months until a big trade show. The more companies I…

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Social Media Connecting without the Creepiness

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What I’m reading: Bel Canto by Ann Patchett What’s on the iPod: Somewhere Over the Rainbow by Israel Kamakawiwo’ole Last week was a busy one. Two deadlines within three days of each other had me hopping. The project drafts are done, and I wait for the revisions. This week is a bit lighter — one…

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9 responses to “Social Media Connecting without the Creepiness”

  1. Emily Fowler Avatar
    Emily Fowler
    February 9, 2015

    I totally agree with your first point – I hate, hate, HATE those automatic messages I get on Twitter 'Thanks for following, please [insert request here]'. Have a template message, by all means, but put my name on it so it doesn't look like a bot reply.

  2. Cathy Miller Avatar
    Cathy Miller
    February 9, 2015

    Okay, I have to say that image is truly creepy. 🙂 Now this is social networking how it was supposed to be.

    I'll share a tactic that has happened to me a couple of times lately that I find very creepy. I download a white paper/report that requires your name, email & phone number. Although I often back out when it asks for phone #s, if I really want the report (usually for research), I'll go ahead.

    I no sooner download the report when my phone rings and it's the company responsible for the report saying they noticed I downloaded it. Besides ultra creepy, it smacks of pure desperation.

  3. Lori Widmer Avatar
    Lori Widmer
    February 9, 2015

    Emily, it feels cold, doesn't it? "Hi! Thanks for following. Follow me on Facebook!" I hate that. It's when I usually un-follow.

    The image creeped me out too, Cathy. 🙂 That does sound desperate. It's a sales team looking under ever rock for business, and it's not a great sales tactic at all.

  4. Laura Spencer Avatar
    Laura Spencer
    February 9, 2015

    Good advice, Lori.

    About following people back on LinkedIn–I get a small, but steady stream of people who want to follow me for reasons I can't quite figure out since they use the standard LinkedIn connection request.

    They don't seem to be potential clients and they aren't connected to my other contacts.

    My strategy could be all wrong here, but I usually don't follow these folks back.

    I wish people would understand that it's helpful to explain their reason for connecting. Just a simple sentence would do.

    What do you think?

  5. Lori Widmer Avatar
    Lori Widmer
    February 9, 2015

    Laura, I'm selective like that, too. I'm there for business purposes. I'll follow writers I know and those who share groups with me (though not everyone), but I won't connect with people who aren't somehow connected with me or an acquaintance, or who doesn't have a connection to what I do (like a nurse or a builder wanting to connect).

    You can tell who isn't a good match a lot of times, but like you, I don't always know. For those, I look at their profiles and see what they're posting on LI Groups.

  6. Paula Avatar
    Paula
    February 9, 2015

    I really hate those automated, "Thanks for the follow!" replies when they're coming from people who followed me first. (They're usually the ones who will follow a week or two then quit following.)

    Something people need to be cautious about is linking their LinkedIn account with their other social media accounts. Sure, some messages you'll want to share with both worlds, but I've had to quite following a couple people who set up their accounts so every darn tweet they sent came up on my LinkedIn feed. Immediate grounds for not unfollowing.

    I handle LinkedIn requests the same way Laura does. If I don't know the person, or know other people they're already connected to, or they aren't at least in the same line of work there's no reason for me to connect with them.

  7. Lori Widmer Avatar
    Lori Widmer
    February 10, 2015

    Paula, I've never noticed when anyone stops following. There was one guy, however, who would follow me every week. Every. Week. After months of it, I blocked him. I have no idea what his game was, but it wasn't winning him any love.

  8. Emily Fowler Avatar
    Emily Fowler
    February 16, 2015

    Just wanted to share Lori, I started sending the type of message you suggested when people follow me on twitter, and I've already had some replies and meeting a potential client :o)

  9. Lori Widmer Avatar
    Lori Widmer
    February 16, 2015

    Emily, that's great news! Good luck with the meetings. Just remember to know a bit about their company/business before the conversation, and you'll be great. 🙂

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