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Feels Like the First Time

Posted on by lwidmer

Thanks to a car that decided not to start at the grocery store yesterday, I’ll be a little preoccupied today. But since it’s Friday, let’s have some fun. Random questions: 1. What was your first freelance sale? How much did you earn?2. What one grammar rule do you most often break? Is it intentional on…

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Random Thursday Ramblings

Posted on by lwidmer

We had a bit of a full house over the weekend – all but one kid came home. At one time, all bedrooms were full and there were phones ringing all over the place. The last one left yesterday. When they’re around for a short amount of time, it makes for some disjointed work schedules….

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Terror in the ‘Burbs

Posted on by lwidmer

I sat there yesterday morning avoiding email. I’ll be honest – I was a bit terrified to see who was bitching about what given the last few weeks I’d had. I thought I’d exorcised the agony twice, but when the agony returned three times, the temptation was to throw up the hands, wave the white…

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Worthy Tip: Time for Service

Posted on by lwidmer

The message came onto the display panel of my Saab yesterday – “Time for Service.” Since cars have somehow become smarter than people, I took it seriously enough to look it up online. Seems the car has been pre-programmed to give service notices at particular mileage or date points. Since we just turned over 56K,…

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Saving the Project

Posted on by lwidmer

We spent the weekend in CT with family, sharing stories of a wonderful life – that of his uncle Ted. While I’d met him only once, I came away from the memorial, which was a six-hour storytelling and singing, seeing several sides of this remarkable person – good and bad. It was time also to…

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Fridays, Dark Clouds, and Weekend Redemptions

Posted on by lwidmer

Let’s just say this week has not been the most inspiring or motivating for me. It started out shaky with some project-related tensions. Though the project was completed successfully, it was an exercise in patience as things went from odd to completely bizarre. Another project seemed poised for disaster, as well. Still another jolt came…

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Guest Post: How to Succeed in Business Writing

Posted on by lwidmer

Usually by Thursday I run out of things to say. Oh, I can vent until the cows come home, but I mean things to say about writing that’s new or unique. Lately I feel spent because of the “luxury” of having a lot of ongoing work. While normally creativity is inspired by lots of writing,…

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On Shaky Ground

Posted on by lwidmer

Today’s a vent day. I swear this week New Orleans has nothing on my career when it comes to that sinking feeling. By six pm Monday I was emptying a bottle of Chianti. It wasn’t just work related, though that was a large factor. It was also Tivo related. Damn thing has a broken hard…

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Spec-ulating

Posted on by lwidmer

I remember my first “real” magazine gig. It was for Highlights for Children and it was a piece I was writing on spec (for those new to freelancing – that’s a piece you write that the magazine reserves the right to reject without pay). Not the best solution for breaking into “the big time” but…

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Sending the Wrong Mesage

Posted on by lwidmer

I saw an ad recently – in the mall – that was just plain insulting. I won’t name the company, but the banner ad hanging prominently in the mall said, “Surf the Internet while your wife buys you slacks.” What’s wrong with that ad? I counted a number of sins in that one sentence. First,…

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  1. Devon Ellington Avatar
    Devon Ellington

    I can't remember the worst, but I do know that, when I see an ad like that, I drop a line to corporate telling them they've lost me as a customer and why. And suggesting they hire a writer with at least a basic grasp of grammar, structure, and common sense.

    Reply
  2. Krista Avatar
    Krista

    I can't think of one in particular, but it bugs me that virtually every cleaning product shows women cleaning up while the husbands and kids sit around spilling things and tracking mud everywhere.

    Reply
  3. Lori Avatar
    Lori

    Krista, that bugs me no end, too. Or that they "lock" women in those clear boxes and won't let them out to "pick up the kids" until they clean it. Hello! 21st Century calling!

    Devon, it's probably the only way we can educate the damn companies on stereotypes.

    Worse is the misuse of words. I heard a news reporter say "He was literally dead on his feet." No he wasn't – unless you've propped up the body.

    Grrr…

    Reply
  4. Anne Wayman Avatar
    Anne Wayman

    May all time favorite was: semi-live adult entertainment

    I kid you not… I think they were talking almost nude or something, but…

    Reply
  5. Anonymous Avatar
    Anonymous

    While we're talking sexist stereotypes in advertising, I'd like to offer my pet peeve. That is the long-standing trend of portraying all men as hopeless bumblers. Why, without us women around, they would no doubt starve to death through sheer stupidity. They can't figure out how to choose the right credit card, run the washing machine, dress themselves properly, or choose hair-care products that don't make their hair look greasy and dirty. Poor hapless fools!

    Reply
  6. Carrie Avatar
    Carrie

    Was the title of your post intentional? If so: funny. If not: extra funny, considering the topic.

    (pssst….isn't the phrase "my better half" one of those nuggets from the 20th century that should….ahem…. literally die?)

    sorry. couldn't resist poking a bit of fun.

    Reply
  7. Anonymous Avatar
    Anonymous

    All of the comments here are so valid. I couldn't agree with you more, Anonymous- The hopeless bumblers, lol

    Reply
  8. Wendy Avatar
    Wendy

    I don't get that ad. If I were to buy my hubby slacks (pants, jeans, etc.)he would damn well be there with me to try them on. Also, he wouldn't want me to, because he would be afraid that I would pick up something he wouldn't like. So, what's their point?

    I get annoyed by advertisements that target men to buy things for their wives. The things they want the men to buy are pictured along with bikini babes. There's nothing that says 'I love you' more than picking up a gift for your wife while thinking about scantily clad bikini models. Especially when I'm not as skinny or have the same attributes as they do. How romantic, dear. I realize that some men would probably think about them anyway, but still… women are seeing these ads too!

    Reply
  9. Lori Avatar
    Lori

    Ha ha, Carrie. 😉 Yes, it was intentional. So was my use of "better half" as it doesn't include gender, but does give a nod to my spouse. He really is the better half. I'm the evil half…Muhahahaha….

    Anne, maybe they have nudes on life support? LOL

    Anon, I agree with you 100 percent. I HATE that men are portrayed as people who are bumbling or who need women to chastize them. Ridiculous.

    Wendy, that's true. Men apparently can't buy a car without a bikini-clad 18 year old salivating beside it.

    Heard a woman today say "Officials are literally moving heaven and earth to find the girl." Wow. That must be some big construction equipment!

    Reply
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