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Thursday Musings and Madness

Posted on by lwidmer

I think I’ve accomplished more this week than any week in my career. I have tomorrow and all next week off, so I’ve had to herd the cats. So far, I’ve managed a pile of client captions, two interviews for an upcoming article, four more interviews for a newsletter, four more newsletter articles from those…

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Disturbing Trend of the Day

Posted on by lwidmer

Normally when I get crap in my email I just delete it. However, this particular email disturbed me on a few levels. Let me explain: The offer:They want to sponsor my weblog. This weblog. They want me to earn money, money, money through their sponsorship. What’s in it for me:Money and higher traffic to this…

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Convincing Them You Don’t Suck

Posted on by lwidmer

Ever have one of those clients who is with you all the way…until they show your editing or writing work to a friend, neighbor, pastor, or checkout clerk and suddenly you’re that fool they’re wasting money on? Having had my fair share of those in the past, I’ve amended my contracts to avoid it. If…

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How Perfect is Too Perfect?

Posted on by lwidmer

Lorraine Thompson at MarketCopywriter Blog talked last week about perfection as a time sink. What I love about her post is that she’s tapped into the most common fear we as freelancers have – not getting it right the first time. Her reminder is that the writing process is just the first step, that we…

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Worthy Tip: Say No

Posted on by lwidmer

Oh, that’s the word we don’t use enough, isn’t it? We say yes to nearly every client who graces our email or jingles our phones. So why do we do that? My theory – it’s because we love acceptance, or, more likely, we hate rejection. If the client spells out the terms, even if we…

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Monthly Assessment: March 2010

Posted on by lwidmer

Before I get going, have you seen Google’s news? It’s hilarious and kudos to them for picking up on an ongoing story, and for the impeccable timing. What a great way to start a busy Thursday. No fooling here, March was a mighty busy month. Another month of shooting past the monthly earnings target. I…

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What We Don’t Do

Posted on by lwidmer

An open letter to clients – Dear Clients: We writers love you. We appreciate the trust you place in us every time you hand us your projects and agree to pay for a higher level of service. We do that, too. We match your project needs with your voice, your intended message, and your audience….

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From the Ashes

Posted on by lwidmer

It’s quite a coincidence that I live in Phoenixville, a town that celebrates the legend of the Phoenix every year. A coincidence because the freelancer’s life is a lot like that. No? You’ve never lost a client only to gain a better one or have a new opportunity arrive at your doorstep? I bet you…

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Averting Tension or Disaster (or both)

Posted on by lwidmer

The top stressors in life: marriage, divorce, death, moving, new job, new baby, loss of job… Then there are the small stressors – an April 15th deadline for not one, but four related projects (one rather massive) and relatives appearing the week before and staying for an unstated amount of time. Oh, and let’s just…

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Planning for the Obvious

Posted on by lwidmer

This month, two clients dropped projects that netted me over $1K monthly. I saw it coming, too. No, they never said they were thinking about it, but the vibe was there. You know that vibe – it starts with communication waning or disappearing altogether. Emails go unanswered. Same with phone calls. Invoices get paid, but…

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  1. Devon Ellington Avatar
    Devon Ellington

    Yeah, the waiting is so awful it's a relief when they're gone.

    When they linger and shuffle their feet, I get confrontational. I say outright, "Look, this isn't working. Here are some suggestions I think will help. (And then I list them). I'd love to hear your ideas. But if we don't implement changes immediately, I need to resign."

    It takes too much out of me on too many levels to watch it fade away, even when I'm replacing it. I'd rather make a clean cut and cauterize the wound.

    Reply
  2. Lori Avatar
    Lori

    Maybe because I have plenty of work in front of me, it didn't really shake me. It was a little frustrating, but in both cases (and one you and I have talked about, Devon) I shrugged, exhaled, and moved on. If these had been my only two clients, I would have panicked and stressed. They were a decent monthly total, but not the largest of the checks coming in, thankfully.

    I like your idea. I was inches from suggesting that to one of them. There were a few more things going on there that was making the work harder to accomplish. Not so hard that I stressed, but it was taking more time than was necessary. I was beginning to feel a bit resentful that my requests for information were unanswered.

    Reply
  3. Anne Wayman Avatar
    Anne Wayman

    Like Devon I tend to ask pointed questions early on… and you know what? Sometimes clients just quit the project… often without saying anything. I have a mental picture of one gal now being so embarrassed she won't say anything… I can't fix this sort of thing.

    Reply
  4. Kimberly Ben Avatar
    Kimberly Ben

    I can usually see the signs coming – especially if it's a client I've worked with a couple of times previously. This happened to me last year with a client I'd been working with for almost two years. Looking back it was for the best, and I learned once again why continuously marketing is so important.

    Reply
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