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Author: lwidmer

The Secret to Selling Your Freelance Writing Rate

Posted on by lwidmer

Quick! Your client prospect just asked what your rate is. What do you do? You know your rate (or you should by now). That’s not the problem. There are actually two problems here — First, you probably shouldn’t be telling them your rate in that initial conversation (Jennifer Gregory has a great post by Elizabeth…

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8 Ways to Make Money Freelance Writing Right Now

Posted on by lwidmer

Whoa. Summer is slow. I know that officially, it’s still spring. But companies and clients often use Memorial Day as their official “here come all the vacations” mentality. You would think summer would be a great time for freelancers to pick up extra projects. You sure would. Alas, while I’ve had a few summers that were so…

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Avoiding the Freelance Niche Fad

Posted on by lwidmer

I love fresh perspectives. That’s why I search for freelance blogs pretty regularly. Unfortunately, I rarely come across a freelance blog. Instead, I see the same advice: How to Start Freelance Writing 10 Tips for New Freelancers How to Start Making Money Freelance Writing How to Launch Your Freelance Writing Career The obvious keyword stuffing…

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4 Steps to Reinventing Your Freelance Writing Career

Posted on by lwidmer

Did you have a nice long weekend? Good. Now back to work. If you’re like me, though, work may be slowing down for you. Summer is nearly here (aren’t we already in the mindset?), and client work tends to drop off a bit from June through mid-August. At least, that’s been my experience. The change…

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How to Get Freelance Writing Clients to Hire You

Posted on by lwidmer

It’s nearly a holiday weekend, so of course I’m thinking about marketing. Then again, when am I not thinking about it? Monday’s post was about where to focus your energies when marketing to get the best results. Today, it’s about using that same focus to convince clients that you are the freelance writer they need….

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One Thing Your Freelance Writing Marketing Lacks (and how to get it)

Posted on by lwidmer

Are you trying to make a living freelance writing, but you just can’t seem to get your business off the ground? Are you having troubles finding clients — quality clients? If you answered yes to either question, I’m going to bet the problem is your marketing. But Lori! I market all the time! you may be…

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Pretty Freakin’ Easy Branding for Freelance Writers

Posted on by lwidmer

I’m a specialty writer. Most people who visit this blog know that. But does anyone else? I’d say fortunately, yes. Plenty of people who are in a position to hire me know that. But I can’t say “fortunately.” They know that because I made sure they did. No matter what type of writing you do…

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101 (More) Resources to Rock Your Freelance Writing World

Posted on by lwidmer

You know, May can be a bit of a transition month, can’t it? You’re itching for summer, but you’re looking at an unruly weather forecast. Some of you got snow last week, some of you were sitting on your back deck sipping iced tea in the heat. It’s May, which has become (at least in…

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This Job, Not That Job

Posted on by lwidmer

Some days I think I’ve seen it all. I’ve seen the shittiest job postings, worked with some of the more “out there” people, watched writers help their own careers implode …. But this? This job posting is one of those “Did that just happen?” moments. Thanks to Devon Ellington, who was insulted enough to send…

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Writing Rate Wake-up Call: Is Today Your Day?

Posted on by lwidmer

I remember the exact moment I realized that compromising on rates to get the work is stupid. I was working my way up the “rate food chain” and as I brought on new clients, I would charge them a little more than the existing ones. I didn’t want to give up those tried-and-true clients now,…

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  1. Paula Hendrickson Avatar
    Paula Hendrickson

    Working with a graphic designer, I learned that when they invoice their end clients, they get to mark up what they paid the copywriters, so the more the copywriters charge, the more money they make on their markups. If you look at it that way, you’re doing some of your colleagues a favor by charging more.

    Reply
    1. lwidmer Avatar
      lwidmer

      Great point, Paula.

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