What’s on the iPod: Blunderbuss by Jack White How was your weekend? I finished last week feeling rather proud of myself. I worked on not one, but four client projects Friday alone. One is a client article, so that work is just beginning, but I did a little research and studied the company’s previous newsletters…
Month: April 2012
Beginning the Career
What’s on the iPod: Summer Sun by Jukebox the Ghost Good day yesterday. I conducted one interview, one client marketing materials critique and follow-up discussion, and pounded out a customer case study. I love being busy. LOVE it. Today, I’m continuing with the case studies, putting together a proposal for some new client projects, and…
Overcoming the Catch 22
What’s on the iPod: Bittersweet by Feist Yesterday was an interesting mix of marketing, communications gone awry, and paying out what I don’t have. A few marketing notes back to conference attendees confused the recipients. Can’t go into detail, but let’s just say in one case, my attempt to repeat back a humorous exchange failed…
What They Don’t Teach You in J School
What’s on the iPod: Roll Away Your Stone by Mumford & Sons That’s more like it — I spent yesterday actually getting out some portfolios to my conference contacts. The morning was nuts; we had a meditation monk staying over and the check-engine light on his car was flashing like mad. Luckily, it was a…
How To Lose Yourself in Four Easy Steps
What’s on the iPod: Incomplete and Insecure by The Avett Brothers What a day. I couldn’t have done any more that had nothing to do with marketing or contacting conference people if I’d intended to. I had a few minor client emergencies, a few interviews, and an impromptu meeting that completely threw me off kilter….
Points of Contact
What’s on the iPod: 1983 by Neon Trees Do all Mondays come with little surprises that need more brain power than humans are capable of at the start of the week? Logging in here today proved interesting. Blogger, where this blog is hosted, now has a completely new format and is no longer compatible with…
Stuff that Happened Along the Way
What’s on the iPod: It’s Time by Imagine Dragons Wow. I can’t believe it’s two days later and I’m still exhausted. The show involved a lot of walking. My one journalist friend said his pedometer logged over 15,000 steps on Monday. I know I walked as much. No wonder I lost three pounds! Hey, if…
Conference Truths
What’s on the iPod: Colorblind by Egyptian I’m back. I’m exhausted, but I’m back. The conference was terrific, and the recession to my mind is a distant memory. That’s because as I was busy meeting people, they were asking me to help them with their writing and marketing. That was a huge difference from last…
Wednesday Conference-induced Link Love
What’s on Pandora: I’ll Drink to That by Smash Cast I’m writing this pre-conference, but I intend today to be my last day at the conference. I have one client meeting and today’s the day I want to attend a few sessions and get some press events in. As of Sunday when I’ve written this…
Showing Your Chops
What’s on Pandora: You’re No Good by Linda Ronstadt I’m still at the conference. Today I’ll be dropping by booths and attending press events and educational sessions. A full day topped off with a hospitality suite in the evening. I’ve invited a PR chum along so she has somewhere to go and so we can…