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Freelance Marketing in 2016: Know Your Market

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What I’m reading: The Harvest Gypsies by John Steinbeck What I’m listening to: Rigoletto: Questa O Quella by Luciano Pavarotti It’s been a good first week back. I’m working on three projects from two clients, and I delivered a first draft yesterday. Today, more of the same. Plus it’s time for me to pick up…

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Monthly Assessment: December 2015

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What I’m listening to: The Sound of Silence by Disturbed Happy 2016! I hope your holiday season was nice and that the start of this year is a good one for you. In true fashion around our house, we started 2016 deep in a new project. Two years ago, we hauled decorations down before the…

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The Action Part of Your Freelance Writing Action Plan

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What I’m reading: House of Leaves by Mark Danielewski What’s on the iPod: Have Love Will Travel by The Sonics What a good time to step away from the home office. There’s no work getting done right now, no clients in the office, no answers to any questions I might have (I have one —…

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Your Annual Freelance Writing Business Review

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What’s on the iPod: I’m a Mess by Ed Sheeran It’s nearly Christmas — time for your annual business review. I know — you’re way too busy preparing for the holiday onslaught to think about your business. But in the waning days post-Christmas and pre-2016, there’s a good chance you’ll have a spare hour to…

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One Easy Method for Reaching Your Freelance Writing Goals

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What’s on the iPod: Thunder Road by Bruce Springsteen (this is my favorite version) It was great to have the Springsteen song (link above) show up on my iPod this morning. The UPenn FM station WXPN named it #1 in their list of All-time Greatest Songs. Agreed. As the holiday speeds up on us, I’m spending…

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Tough Times and the Freelancer

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What’s on the iPod: The Way It Goes by Dispatch A rough week so far. We had a wonderful surprise party for my mom’s 80th. She was truly surprised despite my having everyone show up randomly. Facebook was the excuse — I’d told her I’d broadcast that I’d be home, so a few people might…

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6 Changes for 2016 That Will Improve Your Writing Career

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What’s on the iPod: Hardliners by Holcombe Waller One down, three to go. Every time I get closer to calling it a year and taking time off, projects come in. I finished a draft on one yesterday, and today I’ll spend an hour or two getting myself organized for the next deadline (the 18th). I…

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Your Freelance Writing Q&A

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What’s on the iPod: Handle Me With Care by The Traveling Wilburys What a week. I can’t seem to get a single thing done, though I’m organized to my teeth. I have four projects sitting in front of me and I can’t manage to get the info I need to get any of them completed….

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6 Writer Attributes Your Editor Wants

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What’s on the iPod: Somewhere Over the Rainbow by Israel Kamakawiwo’ole What a lot of deadlines, and Friday wasn’t going to be productive. Just as I sat down to write an executive summary, the lawn service next door started up their leaf blowers. I’m with Devon Ellington on this — it’s a noise that makes…

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Monthly Assessment: November 2015

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What’s on the iPod: Asimbonanga sung by Woolies and Soweto Gospel Choir Hard to believe it’s been two years since the world lost Nelson Mandela (tomorrow is the anniversary of his passing). It’s funny how the brain works — I started humming this song about a week before I realized the anniversary of Mandela’s death…

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4 responses to “Monthly Assessment: November 2015”

  1. Paula Hendrickson Avatar
    Paula Hendrickson
    December 4, 2015

    Like you, Lori, October was really busy and productive for me. It was nice to have a couple of slow weeks, and things have begun picking up since Thanksgiving. I'm hoping for a consistent, but not too rushed, pace between now and about the 20th. After that, I can say I'm taking the rest of the year off.

    The only catch? Few of those invoices send in October have yet been paid.

    Queries: Sent two, one was assigned, due early 2016.

    LOIs: None. I know. Shame on me.

    Social Media: Got some good social media interactions/traction out of a couple of articles that ran in November.

    Job Postings: Only replied to one. A baking-related listing at a well-known company. No reply, of course.

    Referrals: Zero.

    Existing Clients: Wrote four columns. Picked up a couple new assignments.

    New Clients: Zero.

    Earnings: My actual income was way less than half my modest monthly goal. That would sting if I didn't have a big stack of invoices that should be paid this month – enough for December's earnings to be double my goal. (That said, one of them, for a new-to-me client is paid on final acceptance; the editor said all articles typically have a revision before, but my piece was pushed from January to March, so they haven't yet requested the revision…and that's a big check. If it doesn't come until 2016, I'm fine with it. Let it be a good start for the new year.) The dollar amount of the new invoices I sent in November was just $700 shy of my monthly goal. Not too bad for a slow month.)

    Bottom Line: Looks as if I'll end 2015 with a strong quarter, despite the holidays. I need to continue that trend throughout 2016.

  2. Cathy Miller Avatar
    Cathy Miller
    December 4, 2015

    Simple answer to November results = 2 weeks off + 3 Days – 60 Miles. ☺

  3. Paula Hendrickson Avatar
    Paula Hendrickson
    December 4, 2015

    But you did a LOT of good in those three days, Cathy!

  4. Lori Widmer Avatar
    Lori Widmer
    December 7, 2015

    Paula, it sounds like one of those ridiculously busy months where the invoices don't match the stress. 😉 Had one or two of those myself recently.

    Cathy, that's one hell of an accomplishment!

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