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Tuesday Take: How to Blow it with Ineffective Marketing

Posted on by lwidmer

What I’m listening to: Iceberg by We Invented Paris Another week, another project list to work through. I have an ongoing project that I’ve been chipping away at. This week’s workload, so far, is light, so I may have a chance to really catch up. I have one article assignment due this week, and I’m…

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Why Freelance Writers Should Separate Networking from Selling

Posted on by lwidmer

What I’m listening to: Heathens by twenty one pilots It’s been a relatively slow week. I’m dealing with three projects at the moment, but there’s time between interviews and calls to get some much-needed admin work out of the way. There was also time on my agenda to schedule a meetup with a contact who wanted…

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4 Freelance Writing Safeguards to Protect Your Earnings

Posted on by lwidmer

What I’m listening to: I Don’t Wanna Lose Your Love by Santana with Los Lonely Boys I was reading Jake Poinier’s posts on both the Mode Media bankruptcy and his own experience with a client declaring bankruptcy.  It’s a lousy position to find yourself in, and it’s then that you scramble to learn all you…

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4 Ways to Stop Being a Whiny Freelance Writer

Posted on by lwidmer

I’m about to piss off a few people. And I’m okay with that. That’s because I’m here to tell you if you’re still cruising job boards for work, if you’re still arguing with clients over your rates, if you’re still taking a verbal beating over simple edits from over-demanding client, if you’re still thinking that…

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The Year of Living Dangerously

Posted on by lwidmer

What’s on the iPod: Don’t Wanna Lose Your Love by Carlos Santana w/Los Lonely Boys I’m about to admit something to you that I’ve hidden for close to a year — I haven’t marketed at all this year.  Maybe that’s a bit of an overstatement. Yes, definitely an overstatement. Let me rephrase: I haven’t had…

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When September Ends

Posted on by lwidmer

What I’m listening to: Wake Me Up When September Ends by Green Day It was that song (link above) that inspires this post. Well, that and the few documentaries playing when I woke up this morning. When it came up on my iPod, I knew this post had to happen. It’s been fifteen years. Somehow,…

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3 Easy Freelance Writing Hacks to Improve Productivity

Posted on by lwidmer

What’s on the iPod: Hell and Back by The Airborne Toxic Event Today is one busy day. I started the first two days of September on vacation, but that’s not where I’ve ended up. Since Tuesday, I’ve juggled three projects (now four) and have a full day of interviews and writing ahead of me. Time…

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Writer Wednesday: How Old Are You?

Posted on by lwidmer

I’m back. I had a lovely week along a river in Ontario with my mom. It’s something we’d never done before — spent a week together with no one else. I will say this — we found out we’re much more alike than we are different. We both love to debate! But we both love…

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Freelance Writing Advice Redux: Your Favorites

Posted on by lwidmer

I’m still out of the office, so today I’m sharing some posts from the past that garnered the most response from you, this blog’s peeps. I’m basing it solely on comments logged (and randomized searching the archives), so feel free to add your favorites in the comments section. And no, your favorites do not have…

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Guest Post: Does Lazy Networking Litter Your Inbox?

Posted on by lwidmer

I’m away this week, and it’s a shame. You see, Cathy Miller has left us a guest post, and I’m not connected where I am. I can’t comment beyond what I’m doing here (days before I leave town). Cathy and I chat a bit offline (quite a bit). In one recent conversation, we recognized some…

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  1. Cathy Miller Avatar
    Cathy Miller

    Thanks for the real estate, Lori. 🙂

    Reply
  2. Anne Wayman Avatar
    Anne Wayman

    Instant messaging is almost as intrusive as cell phones imo… I don’t expect people to drop what they’re doing to respond to me…

    Reply
    1. Cathy Miller Avatar
      Cathy Miller

      I marvel at all the means of communicating and yet, we still struggle with it, Anne. 😉

  3. Paula Hendrickson Avatar
    Paula Hendrickson

    I encountered some really lazy networking the other day, Cathy.

    A writer’s newsletter mentioned a valuable tool on some big shot marketer’s website. Curious, I clicked the link. Before I could read anything a pop-up asked for my contact info. That was off-putting enough, but the info mentioned in the newsletter sounded worth it, especially since the pop-up said they won’t share your email address.

    Skimmed the info. It was interesting enough to bookmark the page, but not to read right then. Within seconds there was an auto response trying to sell me something, with a discount, of course. Okay, I get it. To some marketers think offering a discount is a way of saying thank you, even if I see it as pressure to buy.

    I anticipated monthly or maybe weekly updates from this place. But I got one every day or two. After three of them I unsubscribed. Thankfully it was one of the unsubscribe forms that lets you explain why you’re unsubscribing. “Too many messages” was what I chose.

    The experience was so annoying that I can’t even recall what the subject was that made me check the website out in the first place.

    Bad marketing. Worse networking.

    Reply
    1. Cathy Miller Avatar
      Cathy Miller

      Oh, I hate that, Paula! I’ve had instances when I downloaded a free white paper and before I can finish the download, my phone is ringing with one of their smarmy sales people.

  4. lwidmer Avatar
    lwidmer

    Cathy, thank you again for a great guest post! And thanks for keeping the real estate values up while I was gone. 🙂

    Examples of lazy networking — looking for easy. I’m all for asking other writers how they network, but the laziness occurs when one assumes that the copy-and-paste method of networking works as well as working at building quality contacts. When someone asks “How do you use Twitter/LinkedIn/Facebook to build your network?” and then just parrots what you do, how is that getting a quality connection? It’s not. And chances are there isn’t any follow-up or any preliminary research to see if it’s a person one would want to be connected with.

    Reply
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