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Writers Worth: This Job, Not That Job

Posted on by lwidmer

I take it back. When I said last week that the job posting we looked at was probably the worst ever, I was wrong. Really wrong. As in really, really wrong. Thanks to Sharon Hurley Hall for sending this along. I couldn’t contain my shock, either. And I’m willing to bet you each what this…

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Writers Worth: This Job, Not That Job

Posted on by lwidmer

One can always tell when there’s an economic meltdown occurring. Besides my own McDonald’s Economics theory, there are the obvious signs that the economy is in the gutter. I’m talking about the job postings. Anyone who knows me at all knows I loathe job postings as a means of building a freelance writing business. It’s…

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33 More Rocking Freelance Resources

Posted on by lwidmer

Seems like everyone is working from home right now. Even as people start venturing back into offices, there are plenty of people still trying to get it all done, but with the distractions of home life interfering. We need things to make life and work a little easier to integrate. It’s been about a year…

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Writers Worth: This Job, Not That Job

Posted on by lwidmer

There’s something about a pandemic that brings out the best in most people. However, it brings out the worst in some people, too. Just take a look at any job board right now and you’ll see some of the most demeaning, insulting “employment offers” there have ever been. Thanks to Devon Ellington for sending this…

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3 Lies Inside the Six-Figure Freelance Writing Claims

Posted on by lwidmer

It was a retweeted article — “Wow, this writer really knows how to be that six-figure writer!” Of course, I clicked. And of course, I read. And of course, I doubted. Why? Because it was once again touting how someone is making six figures through content-mill work. And when I saw what the writer was…

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Turning Bread-and-butter Freelance Gigs into Caviar Clients

Posted on by lwidmer

I was hungry when I wrote this post. And I was thinking about how I was going to approach today’s marketing. The plan is to reach out to existing clients and do a little upselling. Because nothing is more important than keeping current clients in front of you, buying. And if they’re buying those services…

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Whiny Freelance Writing Fails: A Rant

Posted on by lwidmer

This post is a full-on rant. Grab something to drink while a get a few things off my chest. The last month has been an eye-opener in a few ways. Our current stay-the-hell-home situation has exacerbated some of the things that before, when I had some modicum of patience, I was able to look at…

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The Freelancer Guide to Inbound Marketing

Posted on by lwidmer

About four years ago, I did something nuts. Well, I do a lot of things that could fall under that category. But this had to do with my freelance writing business. I admitted something right here on the blog that, well, kind of freaked me out a little. I wrote a post admitting that for…

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Freelance Files: Why We Fear Pricing

Posted on by lwidmer

There’s a custom kitchen installer in our area that we’d been considering. The work they do is absolutely beautiful. More to the point, it’s timeless. We were at a party, and we were admiring the hostess’s kitchen. She’d used this particular company. I commented on how great it looked and asked how long ago it…

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Freelance Writing Guide to Managing Client Expectations

Posted on by lwidmer

What’s the toughest aspect of your client relationship? Managing expectations. What’s the easiest aspect of your client relationship? Managing expectations. Both are true. Hear me out. In the 17+ odd years I’ve been running a freelance writing business full time, I’ve come to realize one truth: [bctt tweet=”Managing your #freelancewriting client’s expectations is both the…

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  1. Paula Hendrickson Avatar
    Paula Hendrickson

    “Why don’t you just go tweak it yourself?”

    Freelancers everywhere need that on a t-shirt. STAT.

    Reply
    1. lwidmer Avatar
      lwidmer

      ROFLMAO! I’d buy that!

    2. Nichole Smith Avatar
      Nichole Smith

      I’d buy it! Where do I send the check?!

  2. Nichole Smith Avatar
    Nichole Smith

    Lori, sometimes I feel like you are looking over my shoulder while I’m working.

    I’m going through almost this exact thing right now. I have a client that I worked with last year. When this year rolled around I reached out and asked if he had any content needs. He sends back, “not right now.” Awesome. I check back a month later. This time he says there have been several changes at his company and proceeds to go into them.

    When I first began working with him, I finished building the pages on his website, started the blog, and did a thorough run-through for SEO. It had just the mix of things I wanted to do; some website maintenance along with content.

    However, now he needs to pivot his business. His investors are upset, the industry he primarily serves (the product he designed specifically for this industry), has taken a hit due to COVID. I make several suggestions surrounding content and the website thinking these are the things he needs to focus on IF he wants to reach new buyers for his product. He’s not there yet – instead, it’s a lot of searching for new business.

    I made the mistake of saying yes. However, I didn’t lock myself into a rigid contract. It’s month-to-month. There was no set number of how many leads I’d provide per month, and it was only a small number of hours of work per month. But I said yes because he’s a good client and I believed in the product.

    Eventually, he wants to have content in trade magazines and your post has me thinking he will want me to do all the work. Except, like in the case of creating leads for him, I don’t have connections in the industry he’s in or in the ones he wants to expand to.

    Tonight I am submitting my report along with my “Good luck” email. I’m going to let the client know that I appreciate the work but this is not quite my expertise. Should he have content that needs to be written, I’d be happy to discuss it at a later date.

    Reply
    1. Lori Widmer Avatar
      Lori Widmer

      Good for you, Nikki! While it sounds like he really needs your help, you’re not running a charity. Sounds like you were friendly, caring, and firm. That’s a great blend for dealing with stuff like that.

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