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Happy 4th!

Posted on by lwidmer

I searched for a video that wouldn’t be political, wouldn’t overuse sentimentality to influence, wouldn’t once more bring up the World Trade Center, and wouldn’t insult anyone’s intelligence. I was able to avoid all but possibly that last one. Happy Independence Day, everyone!

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Worthy Advice: Advertising

Posted on by lwidmer

What’s on the iPod: Don’t Stop by Foster the People Slow start this morning. With tomorrow being a holiday, I’m feeling like gearing down a bit, taking more time to meet my own needs, and maybe just taking time to breathe. June was one busy month. But the mint juleps are mixed in the fridge…

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Monthly Assessment: June 2012

Posted on by lwidmer

What’s on the iPod: In These Shoes? by Bette Midler Nice weekend. I can now say my birthday is officially over. For some reason, I had four days instead of one. Husband and I shopped for my gift (clothes, yes!) on Saturday, so the celebration wound up that day. Yesterday was much too hot and…

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The Process

Posted on by lwidmer

What’s on the iPod: You Wreck Me by Tom Petty and the Heartbreakers Super day yesterday. I finished a case study, an article, and got the sidebar nearly complete. Also, I took two client calls — one that sorted out future payment arrangements and another that outlined ongoing work and potential retainer arrangements. I was…

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Forging Ahead

Posted on by lwidmer

What’s on the iPod: Farther Down by Neon Trees What a nice birthday! I didn’t stay off the computer entirely — in fact, I spent more time on it than planned thanks to an unauthorized install of a Conduit search engine onto my computer when I downloaded an MP3 file converter software program. I uninstalled…

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Bring on the Cake

Posted on by lwidmer

What’s on the iPod: My Fault by Imagine Dragons Today is a holiday for me — it’s my birthday. My intention is to do no work whatsoever, but that may not be possible entirely. Still, I’m going to enjoy the sun and the summer before it disappears entirely. I’ve been stuck inside working so much…

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When Words Repeat

Posted on by lwidmer

What’s on the iPod: Helpless by Neon Trees I had a slower paced day yesterday and was glad for it. Since returning from Canada, I’ve been on fast forward. It was nice to have things to do, but not so much that I had to chart it all to remember it. I picked up a…

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Creating Client Partnerships

Posted on by lwidmer

What’s on the iPod: Better Together by Jack Johnson There’s something about that song on a summer day, isn’t there? Well, there’s something about Jack Johnson on a summer day — any song. His island life just rolls like waves through his lyrics. The start of a busy, but not crazy week. I have an…

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Things That Make My Head Explode: Part Nine

Posted on by lwidmer

What’s on the iPod: Freebird by Lynyrd Skynyrd (oh yes, it is!) What a hot day yesterday! I’d love to say I was able to get outside and enjoy it, but as it happened, I had an interview at 2 and I spent the morning researching a sidebar for an article. It took two hours…

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Truth in Your Own Advertising

Posted on by lwidmer

What’s on the iPod: Unbelievable by Diamond Rio Today is absolutely one of my favorite days. I look forward to it every year – it’s the longest day! That sun will be out (and in this case, blazing hot) until late. So will I. Once I get this work pile whipped under control, I’m giving…

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  1. Paula Avatar
    Paula

    My personal favorite is when people claim to have superior verbal and written communication skills when the awkward wording on their résumés indicate otherwise.

    I don't exaggerated anything on my résumé or LOIs, but sometimes people will suggest I'm padding it – or worse, lying. Why? They don't believe someone in the hinterlands couldn't have some of my credits. No, you don't have to live in LA to write about TV. I have successful colleagues in Chicago, Milwaukee even Colorado. If you have a phone and computer, you can do my job from anywhere.

    Reply
  2. Lori Avatar
    Lori

    Paula, that's just weird, isn't it? Of course you can write about anything from anywhere — it's amazing the perceptions of time and place that still exist.

    I've had people (men mostly) in the insurance and risk management world start out their interviews with me by either A) over-explaining the concepts, or B) dumbing down the language to match what they think is my beginner status. Nice, but the assumption is I couldn't know this stuff. I usually ask them something specific with insider info and that brings them around.

    I can't believe I still have to do this after 12 years, but some people are slow learners. LOL

    Reply
  3. Paula Avatar
    Paula

    I forgot to leave out the main thing someone needs to do the job: talent.

    Of course, around here that's a given.

    Reply
  4. Lori Avatar
    Lori

    Let me clarify something — when I say don't overstate by saying "I'm an award-winning writer" I mean don't say it unless it's true. For example, I could say I'm an award-winning writer. I've won three or four blog awards from various people you may/may not have heard of and the Pittsburgh Press Bad Writing Contest. Doesn't that make me "award-winning writer" material? No? Exactly. 🙂

    Reply
  5. Paula Avatar
    Paula

    Hmm…I guess, technically, I'm an award-winning writer, too. In high school I won $200 in a city-wide essay contest. I won the top prize, which tells me no one else probably entered.

    Oh! I also "won" a "prize" from one of those national poetry presses that strongly encourage winners to buy a copy of the collection of winning poems. Never bought the book, but maybe I should add that to my résumé. LOL.

    One thing I did put on my résumé the first couple of years out of college was that I won my school's prestigious writing award for an essay. The school is well-known in academic circles, so it made sense for that to be on my first real résumé. Now, it's totally irrelevant.

    Get the feeling everyone else went out to play and left us here by ourselves, Lori?

    Reply
  6. Lori Avatar
    Lori

    I did get that sense, Paula. 🙂 It was a nice, hot day. Maybe they were all fanning themselves and sipping iced tea somewhere….

    Reply
  7. Paula Avatar
    Paula

    Our heatwave FINALLY broke yesterday. As predicted: as soon as I got the new window AC in, it cooled off.

    Reply
  8. Lori Avatar
    Lori

    Happened to us last year, Paula. The minute we paid for the pool membership, voila! Cold for a week.

    Reply
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