I saw an interesting discussion on a LinkedIn forum recently that got me thinking about the way we present ourselves to potential clients. The discussion was around the use of LinkedIn’s “Open to Work” banner that one can put on their profile picture. It is meant to signal to future employers that this is a…
Author: lwidmer
Freelance Game Plan: Finding Client Contact Info
There it was. Or rather, there it wasn’t. Looking for contact info for prospects yesterday, I realized that my usual ways of finding that info weren’t working. There were several reasons for that, but the running theme seems to be poorly written websites that assume you know who’s running the company. That’s right — nowhere…
Monthly Assessment: March 2024
For those of you who have followed this blog for a while, you may remember the Monthly Assessment series. When I redesigned in 2019, I had all intentions of restarting the assessment series. So many of you were happy for the monthly reminder to self-evaluate and attach some accountability to your freelance business. Then 2020…
Your Freelance Career Speed Bumps
If you look online long enough (two minutes), you’ll find ample evidence of why some freelance writers are still struggling with running a successful freelance business. I present Exhibit One here, a writer who, upon attempting to identify the roadblocks to their success: My credentials don’t align with straightforward career trajectories. (They go on to…
Client Red Flags Every Freelancer Needs to Know
I was reading through some old social media posts recently and came across discussion of a job posting that just plain sucked. In fact, I blogged about it not long ago right here. The issue was that the job poster, a household-name publication, was presenting a full-time employee position as a freelance job. Why? Because…
Your Freelance Writing Career: Finding work now, building for the future
Stop me if you’ve heard this one before: Freelancer asks the question: “How can a new freelancer become popular on freelance job websites?” Writers responded. “Create a strong profile.” “Post your portfolio.” “Get good reviews.” “Become a package designer.” Except for the obvious “Huh?” of that last one, these all seem like fair answers. Notice…
Freelance Game Plan: Your 2024 Freelance Writing Rate
Welcome to the new chapter of your freelance writing career. I don’t care if you’re reading this on January 2nd or October 22nd — every single day of your working life is as good as any to turn the corner on your freelancing. If you want to use the calendar as a jumping-off point, be…
When a Client Breaches a Freelance Contract
We’ve all had our share of flaky clients. By flaky, I mean clients who: Disappear at payment time Reappear three months later to complain about quality (oddly about the same time you’ve threatened litigation/collection) Change the project parameters after you’ve done the work Revise more than twice (my record is 12 revisions) and get farther…
Guest Post: Crafting a Freelance Writing Portfolio That Gets You Hired
Sometimes a great idea lands in your email. This guest post is a prime example, in fact. When Jenn Mattern told me to expect a message from Monica Shaw, little did I know that the message would result in this great little post you’re about to read. The back story: Monica runs WritersResidence.com, a site…
How I Boosted my Freelance Career (and how you can, too)
I’ve been thinking a lot lately about the freelancer I was and the freelancer I am now. They are two different people, my friends. The old me was a hit-and-miss freelancer. I lost my job suddenly and had two kids to support. So my freelance career back then was pasted together. I’d take whatever gig…