What’s on the iPod: Nothing Like You by Frightened Rabbit (live at Union Transfer) Oh, what a weekend! By the end of Saturday, well, it was Sunday. (Forgive my Captain Obvious moment this one time.) We awoke Saturday morning early and were in the car by 8 for the Tartan Day Parade in Manhattan and…
Author: lwidmer
Lateness on the Edge of Town
What’s on the iPod: Middle Brother by Middle Brother It’s Friday already? I can’t believe it. I’ve no time for a weekend, but here it comes. I got a gig in two days ago that will have me busy through April, though I suspect I’ll have it done early. Also, I have an article due…
Monthly Assessment: March 2013
What’s on the iPod: 5 Years Time by Noah and the Whale I don’t know why it feels like March was shorter than February, but there you go. This month’s assessment raced up on me — so much so I missed it entirely. But we’re not going to overlook it. That woudn’t be helpful, would…
How to Be Stupid at Marketing Yourself
What’s on the iPod: The Air Near My Fingers by The White Stripes Did you have a nice Easter/nice weekend? Ours was lovely. Saturday was sunny and warm enough to go into the garden. I pulled up as much whitlow grass as I could find, and we cleaned up twigs. Saturday night was church, as…
Idea Thievery
What’s on the iPod: Ghosts That We Knew by Mumford & Sons (clickable link!) Last chance, people! The 8 Steps to Conference Marketing Success e-course is about to disappear. Register by Monday, April 1st to reserve your spot in this self-study course designed to teach you how to attend a trade show and win new clients….
When to Give it Away
What’s on the iPod: Life by The Avett Brothers In 6 days, it will be gone. 8 Steps to Conference Marketing Success self-study course: Broken out into easy-to-follow sections, the course shows you every step in the process of marketing at conferences. You’ll learn how to choose a conference, when and what to communicate with potential…
4 Ways to Put More Marketing Cash in Your Pocket
What’s on the iPod: Through My Prayers by The Avett Brothers One more week to sign up! 8 Steps to Conference Marketing Success self-study course: Broken out into easy-to-follow sections, the course shows you every step in the process of marketing at conferences. You’ll learn how to choose a conference, when and what to communicate with…
Marketing and Your Image
What’s on the iPod: Hypnotize by The White Stripes There’s still time to join the 8 Steps to Conference Marketing Success self-study course! Broken out into easy-to-follow sections, the course shows you every step in the process of marketing at conferences. You’ll learn how to choose a conference, when and what to communicate with potential clients, and…
6 Ways to Get More from Your Marketing
What’s on the iPod: Cruel and Beautiful World by Grouplove Want the highest return on your marketing investment? A recent survey of Chief Marketing Officers at Fortune 1000 companies showed that in-person meetings and events delivered the highest return on investment than any other marketing effort. One place to find a concentration of potential clients is the conference.That’s the…
Oh, My Aching…
What’s on the iPod: Nothing again — getting the car back today Want the highest return on your marketing investment? A recent survey of Chief Marketing Officers at Fortune 1000 companies showed that in-person meetings and events delivered the highest return on investment than any other marketing effort. One place to find a concentration of potential clients is…