Not every marketing technique fits into a specific category, or it deserves another mention. Here are a few posts from the past that can help you with your marketing.
The Rule of Seven :This attempts to answer the obvious question “How many marketing kits should I send out?” Adapt it to fit whatever you can manage.
Brainless Networking: Stuff you can do every day to marketing your business.
Marketing tips: More stuff to help you get the word out.
Posts of others:
Jennifer’s First Year reflections: Her methods categorically exclude cold calling, which is fine. It’s not for everyone, and it’s a reminder that what works for me may not work for you, and vice versa.
Must-Read Marketing Articles: Susan Johnson pulled this list together for us. Thanks, Susan!
Discover the Commercial Market: Peter Bowerman’s guest article at Anne Wayman’s About Freelance Writing site.
Marketing is all of these things plus anything you can think up that drums up business. Don’t be afraid to be creative – after all, that’s your job.
One response to “Marketing 101: Miscellaneous, Must-Know Stuff About Marketing”
Hi Lori, thanks for the link! I’ll have to check out your other suggested readings.