Working for Ad Revenue

One word – don’t. Oh, the employers offering you the ability to write for a percentage of the site’s ad revenue make it sound so great, but ask yourself this – when was the last time you clicked on an ad while surfing? How many times this week? Ooo, that little? Apply that number to all the surfers on the planet. You can probably guess how many ads are clicked on in a busy site. Low number, but not too low, I’m betting. However, you’re not working for a busy site, are you? You’re working for one that has just started up or has been around but hey, you’re just now hearing about it. Are these employers marketing that site, or is their marketing plan one of telling you to talk to your friends and tell them you’re a blogger for them? If it’s the latter, run like hell.

I have ads on my websites. I can tell you right now they aren’t generating much interest, and that’s fine. They’re there as incidental income possibilities, not as my main source of income. In fact, I would suggest you do the same. Get some ads up on your own site. Don’t rely on your talent and your word-of-mouth to generate any money for you elsewhere. It’s just a bad idea. Know how I know? I took someone up on their “offer.” And I lasted about a week before I realized I was spinning my wheels for someone else to get a well-written blog off my sweat. No thank you!