Category: Uncategorized
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7 Lousy Marketing Tactics
What I’m hearing: Rain on a tin roof, a loon in the bay…. Today I’ll be waking up to the sounds of birds, frogs, and maybe some rain. The cottage I sleep in (there are two on my parents’ property) is a one-room place with a tin roof. There are no amenities beyond the four…
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This Job, Not That Job
What’s on the iPod: Nothing. I’m fishing. As I spend this week tormenting Canadian fish, I wanted to leave behind a few things for you all to discuss. And anytime I want a good laugh, I just head to Craig’s List and look at the job ads. That’s not to say all the ads suck,…
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Free Advice Friday: To Contract or Not?
What’s on the iPod: Rain King by Counting Crows Yesterday felt like Friday to me. That’s because today, I’m out of here. There’s a little river in the middle of Ontario where there are some fish and a few parents camped along the shores. I must go visit them all. I did manage three newsletter…
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Finding More Writing Time
What’s on the iPod: The Adventures of Rain Dance Maggie by Red Hot Chili Peppers It’s been a productive week so far. Monday was nonstop work.Tuesday I had to stop for a few phone interviews and a furniture delivery, plus I had to get out of this house before I suffered some serious cabin fever….
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Marketing Monday: Removing Client Reservations
What’s on the iPod: Don’t by Ed Sheeran Since I’ve been talking to a good many client prospects lately, I’m realizing that there are some pretty big obstacles we writers have to overcome. Just having a client interested doesn’t guarantee it’s going anywhere, as most of you know. Some writing clients get so close and…
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Monthly Assessment: June and July 2014
What’s on the iPod: Temporary Ground by Jack White Three articles in four days — yes, it can be done. I finished a 2K-word piece yesterday around noon. That made a total of 4,200 words for the week in just client work. I might even take today off. I was embarrassed to find out that…
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Writer Wednesday: The Great Compromise
What’s on the iPod: Revelation Blues by The Tallest Man on Earth If you want to get anything done, just put a vacation on your radar. So far this week I’ve written two articles and I’m talking with two client prospects on various project possibilities. And I’m probably going to be revising content on the…
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5 Ways to Kill Your Writing Career
What’s on the iPod: Peace Sign by We Were Promised Jetpacks Without a house project going on all the time, I’ve come away from my weekends feeling positively bored by Sunday night. I think that’s good — I’m eager to get back to work, and I’ve managed to read a lot more than I have…
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Identifying Your Ideal Writing Client
What’s on the iPod: Safe by The Airborne Toxic Event It’s been a fruitful week so far. I’ve made good progress on two articles and I hope to have one in to the editor today. The other won’t be far behind. That means Lori gets a much-deserved vacation soon. This week has also been fruitful…
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Tactical Tuesday: 6 Step Marketing
What’s on the iPod: Skinny Love by Birdy I can’t believe it’s Tuesday and I’m just now getting around to telling you about my weekend. That’s a good sign, believe me. Saturday I don’t even remember. I know it was slow and it involved reading. It always involves the farmers market, so I know we…