Oh come on, you have a brand. You do. Didn’t know that, did you? Well, each time you interact with a client, you leave an impression. You also build a little more credibility in an industry or a niche, which helps define your future projects and clients. That’s what I want to talk to you…
Uncategorized
Diversity
Back when I was on staff, I remember my first intro to this new company. They did everything right – they blitzed the media, made personal contact, attended the conferences, spent money to build the brand, and secured some pretty impressive client business. A year later, they were sponsoring conferences and being quoted in various…
Your Monthly Assessment – January
Oh, I know how you hate when you’re called out like this, but I figure since I’m doing my own monthly business assessment, why not include all of you? This month I set a small goal, expecting business to be slow (and missing a week because my mom came for a visit). I was right…
Social Irresponsibility
The Great Social Networking Experiment (just one more time) It’s already happening – one week into my Twitter networking experience and already I’ve spent entirely too much time “tweeting.” Yesterday was a light work day, true, but it seemed to take me forever to finish one small project. Here’s how it went – (opening email)…
Here Comes the Shovel
No, not for snow – for the high levels of crap job postings that are increasing in frequency and ridiculousness. A sampling from this week: “…editing about 95 website reviews; each review is about 125 words and consists of the review, site name, URL, as well as a brief summary. Many reviews will require rewriting…
Insider’s View of Twitter
The Great Social Networking Experiment (yet again) My questions, confusion, and laments about Twitter have captured the attention of one freelancing chum – Amy Derby. Amy was kind enough to ignore my whining and answer my myriad of questions regarding proper Twitter usage. Thank you, Amy, for your patience and your help to my readers…
Blogs that Grow Business
The Great Social Networking Experiment (continued) I know you come here to listen to me moan about various woes, low-paying jobs, and my latest hangnail, don’t you? You don’t? Well, maybe you should tell me why you’re here. What compels you to stop by this site and honor me with your presence every day/week? I…
Twitter-pated
Just a few days into my Social Networking Experiment and the first SN application – Twitter. Some initial findings: – It does matter what Twitter “reader” you use – greatly. I had one that had small print, massed-together messages, and no appeal beyond turning it off. I now use Twhirl. Much more user-friendly. It’s helped…
The Great (or not-so-boring-and-somewhat-interesting) Social Networking Experiment
I did it for you guys. Really. Yesterday in one of my more fickle moves, I decided to explore some of these various social networking sites and tools and conduct my own experiment. I want to answer these questions: What’s available and how does it work? How are people using social networking gadgets and sites…
Tenacity and the Word ‘No’
I’ll give her credit – she’s tenacious. The editor of a magazine I worked with recently has once again contacted me to complete a story for her. That would be fine – only, I told her twice now that her publication doesn’t pay enough for me to justify the work involved, and that I had…