With the world in a literal crisis right now, you knew it was coming. It’s oversell time. Everyone and his uncle is trying to convince you that their product, their new book/webinar/course/paid whatever is exactly what you need right now. You’re probably already seeing sales, limited-time freebies, and pushes coming from the lists you subscribe…
Author: lwidmer
8 Downtime Strategies for Freelance Writers
You know that thing you’ve been putting off? That personal freelance writing project? That marketing? That ___ ? Now is the time. Seriously, when is it going to be a better time? A few caveats first. If you don’t capitalize on this time that’s been gifted to you by one of the most life-altering, ongoing,…
3 Ideas for Successful Freelance Marketing (Yes, even now)
There’s an entire country of people who are about to do — or are already doing — what we do every day: Work from home. You already know the impact that’s having on businesses, particularly small businesses and those that were struggling before the pandemic. Some companies are scaling back drastically (Macy’s, Lush, Sephora, and…
What Every Freelancer Should Know About Relationship Marketing
Remember that saying “We’re going to hell in a hand basket.” Welcome to hell. Not so comfy in that basket, is it? The world is upside down and contorted in ways we never thought could happen. That includes the working world. Companies everywhere are seeing unprecedented losses thanks to statewide orders to shut down. I…
The Freelance Writing Sniff Test
Not long ago, I had an email from a potential client. Well, let me back up a little. It was an email from someone I’d just connected with on social media. I mean, I’d connected with them in that same minute. The email was a thank you, but it was also a request. The person…
The Freelance Guide to Pandemic Marketing
Happy St. Patrick’s Day! And happy Blog-iversary to Words on the Page — for 14 years, we’ve been together. I thank all of you for helping make this a great place to share ideas and friendship. As much as I love a good St. Patrick’s Day celebration, that’s not happening. There’s this pandemic thing… So…
How to Schedule Like a Freelance Writing Boss
It happened again. I spent Tuesday through Friday of last week in the hospital. It was one of those health issues that just can’t be ignored, but once treated, it’s just a waiting game. And since it had happened once before, I knew it when it happened, so I calmly gathered what I’d need —…
The #1 Way to Earn More at Freelance Writing
I’m in the middle of a long run of constant work. I’ve met my March earnings goal with the projects I have on hand already, and it’s only the 4th of the month. You want that too, right? Look, there are precious few “secrets” to making a living freelance writing. Most of what you’ll do…
Freelance Writing Marketing Mistakes You Didn’t Know You Were Making
A while back, there was an odd exchange happening on a forum I frequent. One of the forum members asked a pretty general question about, you guessed it, how to find more work. The writer did give a snapshot of her background, and stated, amid a bit of complaining about her lot in life, that…
What My Fitness Tracker Has Taught Me About Running a Freelance Writing Business
I did something seriously wrong last week. Something that had me overthinking, overdoing, and generally stretching myself beyond my capacity and abilities. That’s right: I accepted and participated in a FitBit Workweek Challenge. I thought it would be a nice way to see how friends and their friends were progressing. I thought it would motivate…