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What Freelance Writing Has Taught Me – Words on the Page

Words on the Page

a freelance writing resource.

What Freelance Writing Has Taught Me

It’s Friday, and I’m traveling. So let’s keep it lighter.

I was witnessing an acquaintance’s meltdown recently over a minor (seriously minor) issue. Instead of just getting it together (there was a slight snafu in their presentation), they became flustered. Then more flustered. Then they declared it was “such a disaster.”

It wasn’t. It was far from it. It was akin to a paper jam or a paper cut. But the reaction was helping to manifest it into a minor disaster, and not in the way they’d intended. Instead of an actual disaster, I walked away thinking I’d just witnessed an emotional disaster.

I have a visceral reaction to someone that flustered. To me, that signals someone who gives in to helplessness. I gave that up one husband ago, and I’m not interested in wading back into that pool.

But imagine that kind of fluster applied to a freelance writing career. Yea, that career isn’t happening, is it?

Fortunately, this person isn’t a writer, and has no interest in running a business. And maybe they had a lot of shit to shovel that week, or had something in their past that made this a hot button. Or maybe there’s an untreated disorder lurking. Or self-loathing is that deep that they can’t accept the minor glitches.

The point is the world didn’t end. And this person never noticed.

I bring this up only because it’s been dawning on me for a while that there are some personalities that are just better suited to our line of work than others. Here are a few that don’t fit; people who:

  • Go from zero to meltdown in 10 seconds
  • Hold grudges
  • Lash out quickly and without apology
  • Cannot filter what they say
  • Don’t really like people all that much
  • Think they have all the answers

That list could go on, but I’ll stop. You get the idea.

When I first started this freelance writing thing, I made plenty of mistakes. I had a personality that was too accommodating. I was too eager to please. I was frozen with fear right after getting an assignment. I overthought. I didn’t read contracts thoroughly.

And on and on.

Time and experience changes that, doesn’t it?

Here’s what I’ve learned in the few decades I’ve been freelancing:

Freelancers should lead with professionalism.

Like you, I’ve had my share of questionable behavior coming from so-called clients. I’ve been called unprofessional (which I argue reveals a LOT about any client who would say that). I’ve been snapped at. I’ve been accused of lying (and once proven I wasn’t, not apologized to). It’s all been thrown at me, and all in the course of me doing my damn job.

Know what I did? I kept doing my damn job. I didn’t fight back or defend myself. Anyone who would treat another colleague that way can just f— off anyway, but I won’t roll in the mud with them. I let their last words hang out there unanswered. I won’t engage. It’s not how professionals act. Imagine walking into a store and complaining to the service desk that the item you bought broke, and then the service person responds “Oh yea? Well, you’re probably stupid enough to break it on your own.” Think of that scenario anytime someone acts like a jerk to you. Don’t fight back because yes, you’ll look that ridiculous.

The customer is right. But I reserve the right to express written concerns.

Sometimes clients have ideas that are just awful. When they do, I’ve told them kindly that maybe what they’re thinking could come across in a way they didn’t intend. Or maybe quoting the same expert from a different industry so many times could signal to readers that they’re just borrowing instead of innovating. I’ve had to tell people things can’t be done in the timeframe they intend. In one unpleasant situation, I had to tell someone that the rework couldn’t be done with the funds allocated, and that making me push forward wasn’t going to net the result they intended (and I was right).

Say it in writing. Then let it go. It’s their decision ultimately, but I get in on record what my objections are.

Some clients really earn the scorn, but I won’t give it.

The resume company that cut my pay in half and tried to justify it saying the jobs were smaller (they weren’t — they were larger). The client who kept changing the requirements (12 revisions later, I bailed quietly). The prospective client who insulted me at negotiation time. The other prospective client who told me I “need to lower those rates.” The contact who thought it would be “fun” if I wrote an article that a magazine paid me for, but let them drive the topic and the revisions (that would be unethical, thankyouverymuch and goodbye). The lawyer who thought the same damn thing (and knew better). They all deserved some sharp words.

None of them got it. I just bowed out as gracefully as possible. Though I did tell the “need to lower those rates” dude “you need to increase yours to afford me.” And I enjoyed saying it.

Holding grudges wastes my time and redirects my focus.

The guy who called my pricing “outrageous” was the same guy I said hello to and chatted up eight months later at a trade show. He remembered, and his discomfort was a bonus, but I didn’t want to avoid him because he can’t act like a business person. So I said hello, watched him squirm, then wished him well (and yes, I admit I enjoyed that).

Anne Wayman has a mantra that goes something like this: How much energy do I want to waste on this? I apply that to a lot of things these days. And most of the time, the answer is: none. I want to waste none on the small stuff. And grudges are seriously small stuff.

Holding my tongue is a great use of energy.

I’m known as a smartass by those who love me. I’m the Queen of Smartassed Retorts. It’s a crown I don often, I’m afraid.

But never with clients. Never. If they’re barking orders at me like a platoon leader, I’m going to counter with “Here’s what I’ve heard you say….” and list each item. Why? Because it’s my damn job to do what they’re paying me to do. I don’t have to like their delivery — they have to like mine. Mind you, if they show me an ounce of disrespect, it will be the last project I do for them. Although, I can try to befriend them or talk shop with them to soften their approach, which has worked the few times I’ve tried it.

Be like Buddha and let that shit go.

Everyone has a shitty day. There’s no reason I should be taking any of that on, nor should I take it to heart. I figure someone else’s upset is like a bagful of groceries. They may ask me to hold it for them, but I may be holding a few of my own. I can sympathize and offer temporary help if I have an arm free, but I’m not lugging it around endlessly just because they handed it to me.

For the client who started with one email in the morning, then seven emails later she’s in a full-blown panic (and it wasn’t 11 am yet) — I answered one email. The last one. Always. And I made good use of bullet points just so she didn’t miss anything. She still did, but I limited my responses so as not to get sucked down by the corryvreckan. (that one’s for you Allan MacB.)

Writers, how long have you been running a freelance writing career?
What lessons have you learned, whether by reading, observation, or the hard way?

8 responses to “What Freelance Writing Has Taught Me”

  1. DAVID D GEER Avatar
    DAVID D GEER

    Great piece, Lori.

  2. Paula Hendrickson Avatar
    Paula Hendrickson

    This: “…I did tell the ‘need to lower those rates’ dude ‘you need to increase yours to afford me.’ And I enjoyed saying it.”

    The one thing that just might get through to some of those people who try to diminish your value is simply turning it around on them with something like that, or “Once your budget improves, you know where to find me.” That’s a polite way of reminding them that aren’t the big fish they’re pretending to be.

  3. Kirk Petersen Avatar
    Kirk Petersen

    What Your Blog Has Taught Me

    I was reading your bulleted list of people who probably are not cut out to be freelance writers, waiting in vain to see the one that resonates with me. So here is a suggested addition: People who struggle to cope with rejection.

    And here’s another: People who have a hard time staying productive when nothing in particular has to be done TODAY.

    The two together explain why I can’t do what you do: market myself continually to build a business.

    It’s taken me years to come to terms with the word “can’t” in that sentence. (“Of course you can, you lazy coward. You just need to develop a thicker skin and some self-discipline. You give up too easily.”)

    I know I’d be better off as an employee than as a freelance. I can be very productive when someone I know expects something from me, and that very expectation means I’ve already fundamentally dodged rejection.

    But job-hunting bumps up against exactly the same issues as trying to build a freelance business. I’ve been unemployed or underemployed for more than a decade now, thanks in part to the Great Recession and some medical challenges. I’m about to turn 61. I’m good at what I do, but I’m nothing special — there are a lot of people in their 30s and 40s who can do as well or better. Faced with two comparably qualified candidates, even I would hire one of them rather than me.

    I’m actually in a much better emotional state than the foregoing suggests. It’s come from recognizing that at some point, “giving up” is indistinguishable from “accepting reality.”

    Right now I’m happily underemployed as a writer/editor for a small religious magazine that focuses on my own denomination. It’s (nominally) part-time, no benefits, and pays a bit more than a fifth of what I made at my peak. But it’s better pay than I’ve averaged since 2009, and I like the work and the people. I get to work from home, and I wake up in the morning eager to get to my desk.

    Before that I was driving for Uber, and if the magazine gig falls through, I’m more than willing to drive for Uber again. It’s not the career I had in mind 40 years ago when I graduated from Princeton. But I’ve been a lot happier since I’ve accepted that this is just the way things turned out.

    Anyway, reading your blog over the years has played a part in this evolution, so thank you. I’d say keep up the good work, but I already know you will.

    1. Paula Hendrickson Avatar
      Paula Hendrickson

      Hi Kirk – I’d rather be happily underemployed than unhappily gainfully employed, too. I’m glad you found a gig you love.

      Acceptance can be great because it alleviates a lot of pressures that we put on ourselves, but don’t totally discount the idea of still freelancing on the side.

      There are ways to help cope with rejection. Mine is to put the query out of mind as soon as I hit “send.”

    2. Kirk Petersen Avatar
      Kirk Petersen

      Thanks, Paula. I still expect to do freelance writing on the side when I come across opportunities “organically,” so to speak. But I’m giving up on feeling guilty whenever I read on this blog about my friend Lori’s remarkable self-discipline.

    3. Paula Hendrickson Avatar
      Paula Hendrickson

      She is one-of-a-kind, isn’t she?

    4. Kirk Petersen Avatar
      Kirk Petersen

      Thanks, that helps too 🙂

    5. lwidmer Avatar
      lwidmer

      Kirk, a great addition to the list. And a prevalent problem.
      I’ve known you a long time, my friend (can it really be 22 years already?). One thing I know is that you can do this. You have a stellar background. You have the talent. Now it’s time to hone the business side.
      I hate seeing you struggle because I know it just takes lining up the right things to get you to where you want to be.
      You had the right idea with the political blog. Now take that to Twitter. And LinkedIn. Market by networking. You, my friend, can network with the best of them. I know you’ve got this.
      So you want to take this to the job-hunting level. Do this: remove all dates from your resume. Seriously, nothing that goes back farther than ten years should be revealed. We live in a world in which age shouldn’t matter, but does far too much. It’s illegal to discriminate based on age, but prove it. It sucks.
      Your goal should be to befriend those who have the ability to get you hired. Show your stuff. You are NOT “nothing special” except to yourself. Your unique skills and talent are needed. Don’t let that harpy on your shoulder convince you otherwise.