guest co-host on The All Indie
Writers Podcast. During the recording there was a lot of light
shed on some interesting topics. The first is that I sound like a cartoon
mouse. The second is that it’s hard for me to stay on topic. I am all over the
place. I’m quite random actually. And finally, that apparently I didn’t know
what “fake it ‘til you make it” meant.
confidence, style, or a winning attitude until you feel like you’ve gotten
there on your own. Sort of like “dress for the job you want instead of the one
you have.” Putting on a well-made suit that you spent a month’s salary on
doesn’t mean you’re pretending to be the boss. You’re just letting everyone
know that you and the boss are cut from the same cloth.
pretending like you’re an authority when you aren’t. Apparently it means
pretending you have experience that you do not have. Apparently it means coming
up with a personal history that does not exist in reality. None of these things
are OK so I can see why it’s gotten such a bad reputation.
present to you a few things that OK for you to fake as a freelancer:
is confident all of the time. We all have inner anxiety about our work. That’s
OK as long as you don’t let it drive the bus. When I’m in need of some self
confidence, I read my testimonials or other nice things people have written
about me. Then I pretend to be the person those people are talking about, even
if I feel like she doesn’t exist.
is not the absence of fear but moving forward in spite of it. Even if you don’t
feel particularly courageous, you can just do what the people you admire would
do in the same situation. For me, that’s Batman. Whether it’s a new client
trying to nickle and dime me or the Joker busting up my writers’ group, I look
to him as an example of how to kick fear’s butt and make things happen.
is relative. What’s professional at a startup in someone’s garage is very
different from what’s professional at white shoe law firm. Even though I have a
one-person business that exists at my kitchen table, I project the
professionalism of one that has too much overhead and fancy letterhead. I do
that because it makes it puts people at ease to deal with someone who seems to
have their stuff together. I’m not faking a business–I am a business. That fact that I’m on this conference call in my
monkey pajamas eating jelly beans for breakfast is no one’s business.
introvert. All I want to do is stay at home, talk to my dogs, and play video
games. But I force myself to go out into the world for networking, prospecting,
and just my overall mental health. When I’m on the way to some function and I
definitely wish I was still in my pajamas, I pretend like I’m excited to be
going. I talk myself up about the things that are going to happen–I’m going to
meet a new cornerstone client. I’m going to meet another writer that gets me
and develop a lifelong friendship with her. I’m gonna eat a lot of appetizers
and sneak a piece of cake home. If I do that long enough, I actually start to
get enthusiastic, which makes others enthusiastic about me.
Princess Jones is the evil genius behind P.S. Jones Copy & Design, helping food and drink businesses find their wings. For more talk about authenticity, faking it, and Batman, follow her on Twitter at @imprincessjones.