What’s on the iPod: Magnificent by U2
Today starts a week we’ve been waiting for. Five days from now, my youngest will become a married woman. But until then, there is much to do.
At this writing, I am printing wedding programs. After I write this post, I’ll be marketing for an hour, then stapling programs. Then it’s on to a small project for a client before I go into wedding favor production. Thankfully, it’s not my night to cook.
The bride is getting jittery. The groom is tired because he’s making the party favors, and it’s a production. I’ll post a photo once the wedding is over. It’s to be a surprise, so I can’t reveal just yet.
In six days, we go into wedding mode again. Stepson’s wedding is the following weekend. We’ll have family in town, entertaining to do, and hopefully we’ll have a new deck and patio (or one of them). It’s a lot of activity at once, but totally worth it to see these kids happy.
Amid all this, I have to work. It’s a slow month so far, but I suspect things will pick up on Thursday. Why? Because that’s the day before we head to the wedding venue, the day my daughter is home, and the day I have the least amount of time. I don’t know who Murphy is, but his law is kicking my arse.
So what happens if that must-have project comes in when you’re busy? Here’s what I do:
Get it done. We think we have no time until we need to find it. There have been projects that have come in in the eleventh hour, and I’ve overestimated the amount of time needed to get it done. Sometimes, it is just an hour.
Ask for more time. Sometimes it’s more than an hour, and it’s time I clearly don’t have. In those cases, I ask if it’s okay to push it back one day or the weekend. Most deadlines are arbitrary. Feel free to test them when you need to.
Do some of the work. In one case, I gave the client a quick revision on a smaller part of the project (a press release) and got an extension to finish the accompanying article a few days later. If you’re facing a multi-layered project or a series of projects, arrange to complete the more critical ones first (if you can).
Pass and/or refer. I rarely pass on work, but there are situations in which time is not there. That’s when trusted colleagues get a call or an email. Once I passed on the work because it was very specialized and the time just wasn’t there. It’s okay to say you have no time and why (clients appreciate knowing personal snippets sometimes — it humanizes you). They will come back if you’ve been reliable in the past.
Writers, how do you handle that last-minute request?
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