Comments on: 4 Reasons Why a Diversified Client Mix is Essential

By: lwidmer

lwidmer — Mon, 14 Dec 2020 13:20:03 +0000

In reply to Krista. I know how you feel. The workload in front of you takes huge priority, but you keep wondering what happens should one client drop out? I have a pretty good mix, but the number of regular clients could be better.

By: Krista

Krista — Sun, 13 Dec 2020 13:36:36 +0000

In reply to lwidmer. Thank you for the words of encouragement! I'm drowning in work once again, but this year has shown me I really do need to make an effort to branch out.

By: lwidmer

lwidmer — Thu, 10 Dec 2020 14:35:58 +0000

In reply to Krista. You of all people can overcome this, Krista. I have faith in you! Know what? I bet you'd still rock those long-forgotten project types again. It's like riding a bike, right?

By: Krista

Krista — Tue, 08 Dec 2020 14:20:35 +0000

I started out doing a ton of different things, but within a few years I became extremely specialized. I was also awarded ongoing projects on a regular basis from certain clients, so the number of clients in my mix dropped. Things were very smooth for many years. I had as much work as I wanted and made a good living. Without going into a lot of detail, all of these decisions bit me in the ass this year…hard!

The idea that having a good mix builds confidence rings very true. Lately I’ve been looking at ads for things I’ve done in the past, but I find myself hesitating to apply because it’s been so long since I did that kind of writing.