Comments on: Marketing Monday: Your Freelance Value, Marketed

By: Devon Ellington

Devon Ellington — Tue, 23 Jan 2018 17:05:47 +0000

The fact that I can create in while enhancing the client’s voice in order to engage is a big one for me. Because of my experience in theatre and fiction, I can pick up cadence and apply it quickly. That makes a huge difference.

I’ve had clients decide to go with a cheaper choice; when it doesn’t work and I have to clean up the mess — the price goes up.

By: lwidmer

lwidmer — Mon, 22 Jan 2018 17:56:16 +0000

In reply to Paula Hendrickson.

I’ve had the conversation with a few potential clients, Paula, and it’s not surprising how many who choose on price come back and ask for help. One client I’d parted ways with over price came back in three months with “We’ll pay your rate” promises after what they said was “issues with a number of writers.”

You indeed get what you pay for, including contract writers.

By: Paula Hendrickson

Paula Hendrickson — Mon, 22 Jan 2018 16:51:39 +0000

I’d never thought of mentioning having been hired to clean up an unreliable writer’s work, but it has happened a few times. Once a writer ignored a deadline, and when the editor was left hanging with only two days he called on me, knowing he could trust me to turn it around quickly and accurately. Another time and advertorial came in so poorly written than the client asked me to start over from scratch. That proved wise, since the owners of the company paying for the piece said the first one was inaccurate, too.
And I’m always editing and re-writing poorly written (and often confusing and/or self-aggrandizing) executive bios.