That is the sad part, Cathy. This seller had something great — probably still does. But the repetition, the long emails that came in almost daily, the sales, the reminders…. it was just too much.

On a Sunday? That’s weird! Why would anyone think emailing on a Sunday was a good idea? I suppose in some marketing book or course it’s been touted as a time when people aren’t being inundated with messages demanding their attention, but since I don’t look at my emails on the weekends, those notes would be the first to be deleted on Monday morning. I have a tendency to go through my emails on Monday keeping only those things that are absolutely necessary — and sales emails are not.

The curse of wading through the hundred or so emails that come in over the weekend would make me want to send my emails out during the work week.

And you know, it can happen even with the very best. For over a year, I allowed a marketer into my email on a Sunday. Normally, I NEVER willingly allow someone to do that. He had great emails. He was engaging. But, I realized I was beginning to delete them more quickly. I grew weary of having the quiet of a Sunday morning broken by emails that smacked of my work life (no matter how gently).

I opted out of everything he had. And just the other day I realized the incredible sense of relief I was feeling. I don’t care what guru or report tells you Sunday is the best day to send emails/pitches or some other variation. If you never turn it off, eventually your customers will.