Comments on: 4 Marketing Mistakes Freelancers Make https://wordsonpageblog.com/2015/11/4-marketing-mistakes-freelancers-make.html a freelance writing resource. Thu, 30 Jun 2016 18:34:21 +0000 hourly 1 By: Lori Widmer https://wordsonpageblog.com/2015/11/4-marketing-mistakes-freelancers-make.html#comment-14534 Mon, 09 Nov 2015 19:00:08 +0000 http://loriwidmer.com/wordsonpage/index.php/2015/11/4-marketing-mistakes-freelancers-make.html/#comment-14534 It might be smart, Ashley, in the sense you mention. However, their presentation lacks something huge — the reason why. It feels a lot more like "We're special because we value our suppliers" rather than "Our customers are special, which is why we take care with our suppliers."

The latter I'd certainly be on board with.

]]> By: Ashley https://wordsonpageblog.com/2015/11/4-marketing-mistakes-freelancers-make.html#comment-14533 Mon, 09 Nov 2015 18:15:59 +0000 http://loriwidmer.com/wordsonpage/index.php/2015/11/4-marketing-mistakes-freelancers-make.html/#comment-14533 Excellent points about providing relevant and valuable info to potential clients. Without having seen the mega-company's commercial you're referring to (or even knowing which company it is), I'm only guessing about what is says. But it might be a smart message after all. There has been a lot more concern recently among consumers about supply lines. For example, Hershey is under fire for supposedly having child and slave labor in its supply chains. And knowing that, I didn't buy any Hershey candy to give out at Halloween this year. Until I find out for certain that the allegation isn't true, I can't trust the company anymore. So I do think a company is smart to tell consumers that they're treating their suppliers well. Customers may see that as value for them as well 🙂

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