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Free Advice Friday: This Job, Not That Job

What’s on the iPod: Middle Brother by Middle Brother

After a slow beginning, this year just became busy — really busy. I spent this week working on two articles, scheduling interviews for a third, and researching a fourth. Plus, I did a good bit of marketing. I heard from a few regular clients about work that’s coming in — one gig possibly today and the other one at the end of the month. Work-wise, I’m set up well for May because the fourth article in as many weeks is due June 1st.

Also, an article I had a blast writing just appeared on the latest cover of Risk Management Magazine: Marijuana: The Implications of Legalization. It’s a serious topic, but so much fun to write those subheads and inject those subtle puns. Tastefully, of course. Since this year’s conference is in Denver, my pitch was right on target and at just the right time.

Besides the pitched stories, I’ve been getting assignments from editors, which is where any freelance writer would love to be. When they find you with the idea in hand, it makes your job just a little easier. But for every freelance writer who has built that kind of reputation, there’s another freelance writer who’s just starting out and hasn’t a single clip.

Do yourself a favor: start your freelance writing career out right. Be choosy at the outset and learn to let your instincts have a large say in what you take on. That means learning to read every job offer, every advertisement with a jaundiced eye. As you read, you should be asking yourself “How many things are wrong with this offer?”

That leads us to this week’s free advice: the return of my This Job, Not That Job series.

Free Advice Friday: This Job, Not That Job
This ad comes to me via Jenn Mattern of the fantastic site, All Indie Writers. Jenn found this “offer” and thought it would be perfect for this series. Jenn, thank you. It’s a prime example of why writers need to vet every job listing carefully.

We are looking for an exceptional ghostwriters to create content for a very specialized new blog in the home care/ home healthcare niche. 

The flat fee for this project is $400.00 

For this initial project, I am looking for a writer to research & create 40 articles (10 articles of approximately 1000 words each and 30 short posts between 250 – 500 words each). These shorter posts/articles will simply cover the topics in the 10 longer articles in more specific detail. 

In other words, if you write one longer article on a specific topic, you will write 3 more shorter posts about that same article, only the shorter articles will have their own headlines and cover smaller pieces of the longer articles. These shorter posts are ultra specific in nature. 

For example: If one of the longer articles is about “3 things to consider before choosing a home care provider for a loved one”, then you would write 3 shorter and more specific posts that go into more detail about some of the points discussed in the longer article. 

Each of the 10 longer articles will have 3 ultra specific shorter posts that break down the info in each of the 10 longer articles in more detail. 

For this set of articles I will provide you with the topic as well as the keyword for each article. 

In order to submit: 

You must write “Home Care” in your response to be considered for this job. 

You must submit a sample with the below requirements. 

Requirements: 

– Each of the 10 longer articles must be approximately 1000 words. 
– Each shorter supporting post should be between 250 -500 words. 
– Each article must be original and unique. 
– Each article must be informative & well researched. 
– Each article must be free of spelling mistakes, grammar errors and must be correctly punctuated. 
– Plagiarism is strictly prohibited. Articles must pass Copyscape test. 

Did they get your attention with $400? Sounded pretty good, didn’t it? Why this job is such a dangerous one:

  • It’s not $400 per article – it’s $400 total for 40 articles and 30 posts. 
  • It’s a specialty topic, which means they have to be well-researched (time-consuming) and you should have a solid understanding of the industry.
  • They want an unpaid sample before they hire you. Right. Show of hands–how many people believe they’re using those free samples and not hiring anyone? (My hand is up.)
  • They’re not editing –“free of spelling mistakes, grammar errors and must be correctly punctuated” — ironically, they’ve just told you how perfect you have to be in a grammatically incorrect sentence.
  • “Original and unique.” By whose standards, I wonder? A loophole to avoid paying you — if, in fact, they ever hire anyone (remember those free samples?).
  • For $400, you get to write anywhere from 22,500 to 30,000 words. That’s half a small book, people.
I can’t go on. The evidence is making my eyes bleed.
There are other options. This is one:

NurseWeek (biweekly magazine)

Needs articles on nursing, specifically interview and personal experience. Looking for topics such as clinical care, health-related legislative updates, community health programs, professional development, new clinical care approaches, etc. 


Pays $200-800 for 900 words.

That’s 900 words, not 90,000 words. On the surface, the pay looks like it could be lower ($200), but once you dissect the first offer, it’s easy to see how much better this offer is in comparison. Plus you’re getting a published clip from a legitimate publishing source, not one you’ve not heard of. While the rates still aren’t fabulous, if you’re starting out, these types of markets can help you get established.
Writers, what were some of your first legitimate gigs?
How many lousy offers did you fall prey to? 
How did you avoid the same traps going forward?

10 responses to “Free Advice Friday: This Job, Not That Job”

  1. Cathy Miller Avatar

    Early in my freelancing career, I came across an ad for an online magazine for writing health articles. The pay was okay (I thought). Then I received the topics – 1) How the immune system changes with age, 2) Aging genetics-what are gatekeeper genes, 3) Emerging research on aging and genetics.

    Not exactly something I could write off the top of my head.

    It went from what I thought would be an hour's work for a draft to hours of research before I even started a draft.

    And to rub salt in the wound, they took over 6 months to pay me the measly fee.

  2. Sharon Hurley Hall Avatar

    Great examples, Lori. When you're new to freelancing, it's easy to get fooled by the headline figure. Luckily, we all wise up soon enough.

  3. Lori Widmer Avatar

    Cathy, that's one of those life-sucking jobs. Awful. I had one of those, too. It was writing an insurance course for $3,500. Sounded great until I was eight months into it with no end in sight. Ugh.

    We do, Sharon. 🙂 Thankfully, we have help from our friends understanding what we're worth!

  4. Paula Avatar

    Many years ago I wrote regularly for company that published a dozen or more high-end sales and marketing newsletters. They paid 50-cents a word and most articles only needed one or two sources.

    The company was bought out. The editor I worked with for several years was out. His replacement asked me to write a 600-word article with 12 sources…and was offering 10-cents per word. I laughed. Who cares if she was offended by my laughter, I was offended by that insulting offer. I said, "You expect me to squeeze 12 sources into a 600 word article that only pays $60? You do realize their names and titles alone will eat up the entire word count, right? But you still want the points you listed to be covered. If you think that's possible, have fun with that."

  5. Cathy Miller Avatar

    I won't even mention how low my compensation was for several insurance courses. 😉 Back when I was dumb and dumber. 🙂

  6. Jake Poinier Avatar

    Way to tap into your inner Cheech & Chong on those subheads, LW!

  7. Jennifer Mattern Avatar

    At least these crap jobs are good for something Lori — a good laugh. 😉

  8. Lori Widmer Avatar

    Paula, I don't think non-writerly types understand just what they're asking for. I remember being asked to write a comprehensive overview of the state of workers compensation – in 750 words. I said it wasn't going to be possible, and of course it wasn't. But when they severed ties with me, guess who was blamed? Luckily, they had a PR woman at the time who'd called and said "It's not you. You're the fourth writer they've been through."

    Cathy, I know what you were charged. They approached me, too. I nearly took it!

    Jake, you should have seen the headlines. Thankfully, the editor chose to go a bit more, uh, sober with the heads. He let me loose with the subheads, and he said his art director was eagerly awaiting the chance to put her treatment on it. 🙂

  9. Devon Ellington Avatar

    Lori,

    Totally agree. Those who demand "free samples" usually have no intention of hiring anyone. They'll take the freebies, change the company name, and use the work without payment.

    When asked for "free samples", my response is that I don't do project-specific samples without payment. They can look at similar articles in the portfolio, or they can negotiate a special test rate.

    I'm doing a script job that's a test for a bigger project — they were upfront about wanting to make sure the writer could match tone, and absolutely brought up paying each person in the "test" round a fair price for the script. We had some terrific discussions about content, slant, etc., and they are the type of company with whom I hope I get to do more work.

  10. Lori Widmer Avatar

    Devon, like you, I either expect a small payment for the sample (a sign of good faith on their part) or I provide one I've written that comes close.

    Ironically, the clients who have hired me at my current rate have never asked for a sample.

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