Year: 2012
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Thoughtless Marketing
Great webinar last night! Thanks to all participants for attending the Trade Magazine webinar, and for the lively discussions! If you missed it, fear not! The discussion continues over on the Five Buck Writer’s Forum. For the price of a caramel macchiato, you can become a forum member. As I was arranging meetings for the…
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Questionable Phrases
Good day yesterday — I put out a lot of feelers for the upcoming trade show and received a lot of positive response. My calendar is filling up, and I’ve decided to attend as many cocktail events as possible. That’s where the real mingling happens. I worked with a client yesterday who started the conversation…
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More Freelance Truths
Nice day yesterday. I spent a good deal of time contacting conference attendees to get some meetings lined up. Progress is good, and I expect to have a full calendar soon. I did get one weird response to my letter of inquiry — the marketing person, who obviously hadn’t read my note, said she’d never…
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Why Writers Need a Website
Happy Spring! Yesterday was one of those glorious days where winter was nowhere to be found. Ironically, that’s pretty much how winter was here this year, so it was no surprise to have 78 degrees, blazing sunshine, and daffodils gleaming in the sun. Oh yes, I played hookie. I did some writing on a manuscript…
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Return to Reality
There’s something about the anticipation of an event that sends you into this other-worldly state. That’s how it was for me this year with St. Patrick’s Day. Having had several wonderful celebrations at my favorite pub, I expected no less this year. Let’s just say there are several factors that go into creating a wonderful…
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Writerly Resources
Had a fantastic webinar session yesterday! We covered a lot of ground, and there’s a lot more to cover in our next session. It’s not too late for you to join — we recorded this session, and we’ll have handouts at the end. Oh, happy day! Tomorrow is my favorite day of the year (Faith…
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What We Don’t Do — Redux
Good day yesterday. I negotiated a fair contract with a new client and I turned down a client project that I simply don’t have time or energy for. I got a few appointments lined up for the upcoming trade show, and I started on the new client project. It was a glorious, sunny day, so…
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There’s Still Time: Trade Writing Webinar Registration
Last chance to get on board! We’ve added six more spots for the Trade Magazine Webinar. Register for the two-session 31 Days to Trade Magazine Profits webinar for just just $99 for both sessions. Plus you get a free month of membership in the Five Buck Forum. Hurry! The webinar series begins this Thursday! Click…
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Marketing 365: Your Monthly Strategy
Yesterday was a mishmash of fits and stresses — not that anyone blatantly conspired to do so, but it seemed like most (not all) communications were laced with interruptions, technical glitches, miscommunication, confusion, you name it. I see my role in it — in one case, I didn’t read the slews of emails from every…